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Creating Synergy in Your SEO Efforts
Mark Jackson discusses the key components of successful SEO, showing you how onsite optimization efforts work together to accomplish a common goal.
It Takes More Than A Village
As anyone publishing a web site knows, you have a front row seat when it comes to observing a multitude of visitor behaviors. Yet,…
SEW Experts: Creating Synergy in Your SEO Efforts
In today’s au Natural column, “Creating Synergy in Your SEO Efforts ,” Mark Jackson discusses the key components of successful SEO, showing you how…
SEW Experts: Don’t Panic Over Sudden Traffic Changes
In today’s Big Biz column, “Don’t Panic Over Sudden Traffic Changes ,” Aaron Shear tries to ease the fears of a sudden algorithmic traffic…
Highlights from the SEW Blog: July 16, 2007
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
Search Headlines & Links: July 16, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…
Microsoft adCenter Adds Negative Keyword Tool
After a false start last month, Microsoft this weekend upgraded adCenter and gave advertisers the ability to add negative keywords at the campaign level,…
Google Sets Expiration on Cookies
Google announced today on its blog that it will expire cookies for visitors who have been more than 2 years from their last search.…
ToDou: China’s YouTube Adds Advertising, Gets Venture Capital
ToDou, the Chinese equivalent to YouTube, announced the launch of an ad serving platform, as well as the acquisition of $19 million in venture…
Incisive Events Coming This Summer
It’s been a busy conference season for search marketers over the past few months, and the pace is finally letting up – but only…
Google Confirms Mobile AdSense Beta
Word of a new version of AdSense for mobile users began spreading last week, and a Google spokesperson has confirmed that it is running…
Interview with Unica’s Rand Schulman
Just over a week ago I sat down with Rand Schulman and spoke at length about the web analytics industry, and some of the…
Boosting CTRs in a Search Fragmenting World
Tony Wright reports further on the fragmentation of search with reader-submitted tips and some of his own. Here's what you can do to keep…
Rediff Possible Google, Yahoo Buy To Imrove India Presence
The value of Rediff India Ltd. – which owns one of India’s most popular consumer Internet portals – has been speculated as a possible…
Google Responds To Aussie Fraud Claims
Google has responded to the “legal proceedings by the Australian Competition and Consumer Commission (ACCC) that Google has failed to adequately distinguish ‘sponsored links’…
AdSense Adds CPA Ads With CPC, CMP Ads
A thread over at WebMasterWorld is discussing the integration of Cost Per Acquisition (CPA) ads into the AdSense mix. CPA had been offered as…
SEW Experts: Boosting CTRs in a Search Fragmenting World
In today’s Search Ads column, “Boosting CTRs in a Search Fragmenting World,” Tony Wright reports further on the fragmentation of search with reader-submitted tips…
Search Headlines & Links: July 13, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…
Yahoo Closes Right Media Deal
Yahoo announced yesterday that it has closed the acquisition of Right Media that was announced in April. Yahoo had bought a 20-percent stake in…
Visual Sciences Retains Goldman, Sachs & Co
It looks like life at Visual Sciences remains busy. In response to a number of unsolicited queries about acquiring them, the company has retained…