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PPC

SEW Experts: Everything You Assumed About Search Is About to Change

In today’s Search Ads column, “Everything You Assumed About Search Is About to Change,” Resolution Media’s Matt Spiegel ponders the constant change in the…

By Kevin Newcomb · 09 Sep 2007

Industry

Search Engine Forums Spotlight: September 7, 2007

Found in the search marketing forums: New Features to be Added to AdCenter; Recreating a Campaign; Top 100 SEO Tips; and more.

By Kevin Newcomb · 07 Sep 2007

Industry

Search Headlines & Links: September 7, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…

By Kevin Newcomb · 07 Sep 2007

Industry

Search Records Requests under Patriot Act Ruled Unconstitutional

Yesterday controversial elements of the Patriot Act were ruled unconstitutional by federal district court judge Victor Marrero. The Patriot Act, passed shortly after the…

By Amanda Watlington · 07 Sep 2007

Industry

AOL announces changes to Netscape

The Netscape blog announced yesterday some upcoming changes to their service. Basically, they announced that they are going back to offering a more traditional…

By Eric Enge · 07 Sep 2007

Industry

Google discusses multimedia ads in Universal Search results

Google executives discussed the possibility of bundling image or video ads into Google Universal Search, during the CitiGroup Technology Conference in New York this…

By Grant Crowell · 07 Sep 2007

Analytics

Omniture Acquires Offermatica

Web analytics company Omniture has agreed to acquire landing page optimization and A/B testing specialist Offermatica for $65 million. The deal includes OTTO Digital,…

By Kevin Newcomb · 07 Sep 2007

Industry

Will Search Marketers Change Their Spots?

Most search marketers know the value of user-generated content when they launch online videos for clients. What can search marketers do to promote their…

By Grant Crowell · 07 Sep 2007

Industry

Uncle Sam Says: Thumbs Down on Net Neutrality

Yesterday, the Department Of Justice (DOJ) issued comments rejecting any Net Neutrality proposals. They are clearly siding with keeping an open economy, where the…

By rumo · 07 Sep 2007

Video

SEW Experts: Will Search Marketers Change Their Spots?

In today’s Vertical Challenge column, “Will Search Marketers Change Their Spots?,” Grant Crowell shows you some ways to promote video creation services, and stand…

By Kevin Newcomb · 06 Sep 2007

Local

ShopLocal Adds a Personal Touch

Local product search site ShopLocal announced today that it will integrate a set of social tools that will allow its users to form an…

By Michael Boland · 06 Sep 2007

Industry

Search Headlines & Links: September 6, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…

By Kevin Newcomb · 06 Sep 2007

Industry

The Paid Links Debate: Shades of Gray

The arguments between search marketers and search engines about what constitutes a paid link, and whether it should matter, is a complex and emotional…

By John Biundo · 06 Sep 2007

SEO

Understanding the Paid Links Debate

The debate over paid links is complicated. The arguments for and against the practice are often heated, with webmasters defending the practice, and search…

By Kevin Newcomb · 06 Sep 2007

Industry

Windows Live Offering Services Pack

In a move similar to Google Pack, Microsoft is now offering a package of its services and apps through the newly announced Windows Live…

By Frank Watson · 06 Sep 2007

Industry

Google Reader Adds Search Box…Finally

I’m finding it hard to get excited by the news that Google Reader now has a search feature to allow users to search in…

By Kevin Newcomb · 06 Sep 2007

Mobile

Superpages Gets Local Mobile App

Idearc’s Superpages.com has launched a mobile version of its local search product, Superpages Mobile for BlackBerry. The application is designed to help mobile users,…

By Kevin Newcomb · 06 Sep 2007

SEO

Usability and SEO. Which comes First?

There is an incredibly strong link between Usability and SEO. First, you have to start with the knowledge that the business of the search…

By Eric Enge · 06 Sep 2007

SEO

The Power of Link Building and Public Relations

Link Building columnist Justilien Gaspard offers advice for gaining links in local search while creating positive public relations opportunities.

By Justilien Gaspard · 06 Sep 2007

Industry

SEW Experts: The Power of Link Building and Public Relations

In today’s Link Love column, “The Power of Link Building and Public Relations,” Justilien Gaspard offers advice for gaining links in local search while…

By Kevin Newcomb · 05 Sep 2007