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SEW Experts: Is Optimization Key to Local Video Ads?
Internet Yellow Pages (IYP) providers have the customers and sales infrastructure to succeed at selling local video ads. But so far, they’re overlooking the…
Search and the Law: Attorney Deborah Wilcox
As part of a series looking at Internet and intellectual property law, Deborah Wilcox, co-chair of a national intellectual property litigation practice, discusses changes…
Search Headlines & Links: October 4, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…
Blind Person Suing Target For No Alt Tags
What started as a student suing target.com this time last year, has now grown into a class action lawsuit that just received certification from…
Krugle Announces Deal with IBM
Code Search Engine Krugle continues to rock and roll. Their latest announcement is a deal that will IBM. Under the terms of this deal,…
SEMPO Running In-House Salary Survey
While the search marketing industry has done much growing in the last few years, it’s also lagging behind other industries in certain areas. One…
Search Engine Strategies Paris; Introducing the SES Forum
The SES Paris event has been moved to January 15th and 16th. We have made this change for a few key reasons. Primarily, we…
ComScore Launches Search Marketing Intelligence Service
Market research firm comScore has launched a search marketing-specific intelligence service, comScore Marketer. Using data collected from comScore’s panel of more than 2 million…
Link Value: Top Rankings, Secrets and Lies – Part 1
What's a Link Worth? Priceless? Don't get taken in. Do the math.
Microsoft Adds SEM Services to Office Live
Microsoft has added a search engine marketing offering to the suite of services available to its Microsoft Office Live Small Business subscribers. Through a…
SEW Experts: Link Value: Top Rankings, Secrets and Lies – Part 1
What’s a Link Worth? Priceless? In today’s Link Love column, “Link Value: Top Rankings, Secrets and Lies – Part 1,” Justilien Gaspard encourages you…
Search and the Law: Attorney Clarke Douglas Walton
As part of a series looking at Internet and intellectual property law, Clarke Douglas Walton, an attorney and former VP of an SEM firm,…
Search Headlines & Links: October 3, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…
Future for Kelkoo with Yahoo! Cloudy
As Yahoo! continues to redefine its business, Financial Times reports that Yahoo! is considering divesting Kelkoo, the European shopping comparison engine purchased in 2004…
Google Hits Snag in Monetizing Orkut
Google removed ads from its Orkut social networking service in August after facing complaints filed with a Brazilian advertising body, according to the Wall…
Yahoo Gives More Details To Panama Changes
I received another email with the updated press release about new changes to Panama so figured I would pass it along for everyone to…
.EDU domains and links
Links from .edu domains are commonly thought to be higher quality links than links from other top level domains. There is truth to the…
Halo 3 as Meta4 Redux
Last week, the big launch of Halo 3 enticed gamers in droves; this week, gamers take on a whole new kind of fight.
Get Your Web Site in Good Working Order: Google Website Optimizer
GWO is the newest Search Engine acronym. What does it mean for you? Google Website Optimization in Five Easy Steps.
Search Ads Fared Poorly in Trust Study
We’re disappointed to learn that search ads fared poorly in Nielsen’s survey of over 26,000 internet users worldwide. Just 34% of these respondents trusted…