Latest stories
27,215 articles, newest first.
Omniture Buying Visual Sciences
The self implosion of the web analytics space continues as Omniture announced it will be buying Visual Sciences. Visual Sciences, bought by WebSideStory in…
Search Headlines & Links: October 25, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…
Google Meets the Financial Press
Google held an all-day briefing for financial analysts and press yesterday at the Googleplex. If you’re so inclined to listen to the five sessions…
Size Matters in Social Media
While many social media marketers focus on the big social sites, there can be hidden treasure in “micro communities.” In today’s SearchDay, “Bigger Not…
A look into the purpose of Google’s “PageRank update”
A lot of blogs have been talking about a PageRank update in progress, but if you look under the covers, it really looks like…
Judy’s Book to be Sold or Shuttered
Local search pioneer Judy’s Book is folding to investor pressure and closing its doors, according to CEO Andy Sack: After 3+ years, our management…
Solving the Link Building Puzzle: Do or Die – Part 2
When link building is a life-or-death choice, don't take unnecessary risks. You need sage advice.
SEW Experts: Solving the Link Building Puzzle: Do or Die, Part 2
When link building is a life-or-death choice, don’t take unnecessary risks. In today’s Link Love column, “Solving the Link Building Puzzle: Do or Die,…
Developing a Training Plan for In-House SEO
As quickly as the search industry moves and changes, the need for SEO training is ongoing. Without providing the proper tools and training, a…
Search Headlines & Links: October 24, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…
Microsoft Invests $240 Million In Facebook
Seems Microsoft is continuing its push at Facebook. Last year, Microsoft became the banner ad supplier for Facebook in the United States. Today they…
Page Rank Drops For Popular Digg Sites
Andy Beard reports that following the recent paid link hunt, Google seems to be cleansing their database of sites popular in Digg….. While these…
Developing an In-House Training Plan
Most companies know they need to do search engine optimization (SEO), so they assign the task to one of their employees who they think…
Google Offering Online Seminars For Website Optimizer
Google announced yesterday that it will be offering online seminars about their new Website Optimizer program. The first two seminars are scheduled for next…
AdSense Reporting Problems
A number of forums have noted that Google’s AdSense reporting is having problems. Yesterday webmasters were noticing discrepancies in basic impression numbers between AdSense…
Get It Right Now by Reading “Do It Wrong Quickly”
Mike Moran’s Do It Wrong Quickly: How the Web Changes the Old Marketing Rules (ISBN-13: 9780132255967) recently published by IBM Press is a must…
Google, Nielsen Establish Strategic Relationship
Google and the Nielsen Company announced the establishment of a multi-year relationship starting with gathering demographic data for the Google TV Ads. Google will…
Large Scale Link Building
Got a site with tens of thousands of pages? Chasing a lot of long tail terms? If you do, you are probably already aware…
Data Segmentation: Web Site Analytics for PPC
Web site analytics: the foundation of search marketing. How to segment data and act on it, rather than stare at charts and graphs.
Raising Search Standards and the Compliance Bar
New IAB/DMA standards will change the way interactive agencies, SEMcos, and solo search practitioners do business. Here's why you need to know what a…