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Industry

SEMPO Nominees for Board of Directors

SEMPO, the Search Engine Marketing Professional Organization, has announced the nominees for its 2008 board of directors. The 2008 board will consist of 13…

By Kevin Newcomb · 29 Jan 2008

Industry

SEW Experts: The Future of Search: All the Media That’s Fit to Be Googled

The battle between search engines and human beings has moved to a new stage where online advertising and search ads are overtaking the search…

By Kevin Newcomb · 29 Jan 2008

Industry

SEW Experts: Online Retail SEO: Holiday Shopping Seasonality

The Q4 holiday season makes or breaks the success of online retail. Yet many companies don’t realize how important the holidays are for SEO.…

By Kevin Newcomb · 29 Jan 2008

Industry

SEW Experts: SEO Millionaire: Who Wants to Be One? – Part 2

Last week, we challenged SEOs to identify which of the big three travel sites has a canonical issue? In today’s au Natural column, “SEO…

By Kevin Newcomb · 29 Jan 2008

Industry

Search not understood and used in PR campaigns

The Public Relations Society of America’s Los Angeles chapter holds an event in January of each year where they have a panel of the…

By rumo · 28 Jan 2008

Industry

Highlights from the SEW Blog: January 21-25, 2008

Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.

By Kevin Newcomb · 28 Jan 2008

Industry

Search Headlines & Links: January 28, 2008

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…

By Kevin Newcomb · 28 Jan 2008

Industry

Property of Google? No! The Google of Property

While many startups aspire to become “The Property of Google,” UK-based DotHomes wants to be “the Google of property.” Just when you thought the…

By Kevin Heisler · 28 Jan 2008

SEO

Facebook Ads & Applications: Critical SEM Learning Curve

The New York Facebook Social Advertising Event Nov. 6, 2007 introduction from boy-wonder Mark Zuckerberg was a millennial harbinger of marketing-things-to-come. If your business…

By Marty Weintraub · 28 Jan 2008

PPC

Inside AdWords and Contextual Advertising: The Tipping Point

Once the ugly stepchild of online ads, contextual advertising has shed its "remnant inventory" reputation. Here's what you need to know now.

By David Szetela · 28 Jan 2008

SEO

Online Retail SEO: Holiday Shopping Seasonality

How important is seasonality to online retail SEO? How to plan for the 2008 holidays based on this year's SEO results and other key…

By Aaron Shear · 28 Jan 2008

Industry

SEW Experts: Inside AdWords and Contextual Advertising: The Tipping Point

Once the ugly stepchild of online ads, contextual advertising has shed its “remnant inventory” reputation. In today’s Content Advertising column, “Inside AdWords and Contextual…

By Kevin Newcomb · 28 Jan 2008

Industry

Google NYC and Digitas Lead Google-Publicis Partnership

Google’s Tim Armstrong, president North American advertising and commerce, and Penry Price, vice-president of North American sales, with Digitas Chairman and CEO David Kenny…

By Kevin Heisler · 27 Jan 2008

Industry

SES Paris is Burning in flickr

While some may think of SES Paris as hors d’oeuvres before the lavish SES London banquet, there was no shortage of fun in the…

By Kevin Heisler · 27 Jan 2008

Mobile

Souljah Boy to TellMe: Search, Listen and Obey

Machine translation from voice to text promises to be the grail of local mobile search. Michael Fitzgerald in The New York Times today highlights…

By Kevin Heisler · 27 Jan 2008

SEO

Facebook Drops Another Hurdle

Still looking for some attention from the social networks? Facebook delivered a new client library on Friday afternoon, which makes your widgets easier to…

By rumo · 26 Jan 2008

Industry

Google Enigma: Code Cracked by Carr

‘Some say Google is God,’ Sergey Brin once said. ‘Others say Google is Satan.’ The confusion about Google’s identity may not be quite that…

By Kevin Heisler · 26 Jan 2008

Industry

Search Engine Forums Spotlight: January 25, 2008

Found in the search marketing forums: >AdWords 101; Site Search; Jobs in SEO; and more.

By Kevin Newcomb · 25 Jan 2008

Industry

Search Headlines & Links: January 25, 2008

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…

By Kevin Newcomb · 25 Jan 2008

Industry

Google Position 6 Smack-Down: Filter, Penalty, or Bunk?

Since late December, best-of-breed search marketers have been chattering about a supposed and creepy “Position 6” Google SERPs punishment pattern where pages which, by…

By Marty Weintraub · 25 Jan 2008