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SEO

Latest Google Weather Report: Panda Squall Warning

Google has issued another algorithm Weather Report. While Google notes it is supposed to only affect less than 1 percent of searches, with 11.9…

By Frank Watson · 22 Nov 2011

SEO

How Search Engine Watch Grew Google News Traffic by 300% [Case Study]

One of our stated goals in the Search Engine Watch redesign was to increase traffic from Google News. There is no magic formula for…

By Jonathan Allen · 22 Nov 2011

Analytics

A 4 Step Multivariate Testing Process That Works

Multivariate testing, with its many combinations, creative needs, and more demanding implementation, is a great place for larger organizations to implement more rigorous processes.…

By Alex Cohen · 22 Nov 2011

Local

Take Care with UK Local – A Data Flaw in Directory Sources

When it comes to small, local and in particular rural business; directories are critical. However, when it comes to authoritative local data sources in…

By Nichola Stott · 22 Nov 2011

Mobile

How to Use QR Codes for Better Conversion Rates

From building loyalty and generating sales to capturing customer feedback and boosting local SEO, check out the ways 2D barcodes like QR code and…

By Angie Schottmuller · 22 Nov 2011

Industry

Google Sets Up WiFi Opt-Out Option: Is It Enough?

In response to complaints from the European Union, Google now allows any router to be instantly opted out of the location-based tracking of access…

By Rob D Young · 21 Nov 2011

Industry

Doctor ‘Defamed’ on Ripoff Report, Sues Google

An Australian doctor has brought a defamation suit against Google over Ripoff Report listings claiming she stalked psychics. She contacted Google to remove the…

By Frank Watson · 21 Nov 2011

Social

How Facebook Tracks Users

What does Facebook know about you? Facebook tracks and compiles data differently, depending on whether you're a logged in member, logged out member, or…

By Rob D Young · 21 Nov 2011

Mobile

Motorola Shareholders Overwhelmingly Approve Google Deal

Google acquisition of Motorola Mobility is stepping further toward finalization with the shareholder vote on the topic. Shareholders who voted supported the Google merger…

By Rob D Young · 21 Nov 2011

Industry

Google Facing Scrutiny Over Mortgage Scam Ads

The federal government has cracked down on mortgage scams that claimed they could lower payments through government-backed programs. As 85 such companies are shut…

By Rob D Young · 21 Nov 2011