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Google, Bing & Yahoo in Partnership to Sell Top Organic Local Listings?
Is a new local paid inclusion program that promises to "put your business above the competition" in local search rankings really in the works?…
Yandex Extends Map Capabilities To 4 More Continents
Yandex, the leading search engine in Russia, has expanded its mapping capabilities by purchasing from NAVTEQ a license for digital maps of Europe, North…
Obama’s Google+ Hangout: Google Angers Potheads, President Won’t Dance a Jig
Yesterday, President Barack Obama participated in a “virtual town hall” with citizens from across the United States in a Google+ Hangout. Obama fielded mostly…
U.S. Mobile Ad Spending Forecast to Exceed $2.6 Billion in 2012
Due to the rapid growth of mobile phones in the world and the advancement of Google's mobile search advertising business, mobile ad spending is…
3 Keys to Optimizing Your PPC Campaign Structure
Campaign structure optimization is critical, but remains woefully undervalued. Let’s look at the three main areas you should focus on when creating the structure…
Digital Asset Management Strategies to Grow Your Audience
Digital marketing optimization is more than just optimizing the media and content for search engine rankings. Your digital asset manager can leverage every asset…
Google Responds to Privacy Policy Backlash: Don’t Log In
For years legislators, privacy advocates, and the FTC have suggested Google simplify its privacy policies. In consolidating policies associated with various Google products, it…
AdWords Performance Grader Tool Touts More Accurate PPC Data Reports
WordStream has updated their AdWords Performance Grader, released in August, 2011. Peer report data is now more accurate, as the tool has analyzed almost…
SEMRush to Add Google AdSense Advertiser Report
SEMrush is set to launch their new AdSense Advertiser Report as part of their SEO toolkit. The report offers downloadable data on AdSense publishers…
Twitter Offers Enhanced Profiles to Advertisers Spending $25K+
Twitter is expanding its rollout of enhanced profile pages to include advertisers with $25,000 or higher in active ad orders on products including promoted…