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Microsoft-Yahoo Mashup Scrapped: Hidden Winners and Losers
On Saturday, Microsoft formally withdrew its proposal to acquire Yahoo. With the Microsoft-Yahoo mashup scrapped (for now), who are the hidden winners and losers?…
Iron Man: Ode to Gates and Ballmer?
Tonight I saw the Iron Man blockbuster, starring Robert Downey, Jr. as Tony Stark. The movie defines Stark as a precocious kid, by flashing…
Microsoft Withdraws Yahoo Offer; Yahoo Responds
Microhoo bid raised aloft; Google-Yahoo Kool-Aid quaffed. “No Mas” cried Ballmer’s Microsoft. Yahoo drank the Google paid search Kool-Aid to fight off Microsoft, leading…
SearchDay: Top 5 Non-SEO Ways to Increase Your Search Rankings
Today's search engine marketing news and opinion: Top 5 Non-SEO Ways to Increase Your Search Rankings; Avoid the Pitfalls of Mobile Marketing; Training Your…
First Annual SES Awards for Best Search Engine Strategies
In celebration of Search Engine Strategies’ 10-year anniversary, SES San Jose 2008 will host the first annual SES Awards ceremony. The SES Awards will…
SES Magazine Contributions, YES!
Let’s just say if you haven’t seen the new SES Magazine (distributed at SES Conference and Expo events) you are missing out! I have…
Top 5 Non-SEO Ways to Increase Your Search Rankings
Contrary to what some search marketers may think, marketing is not all about search. By branching out into other areas, like usability and PR,…
Avoid the Pitfalls of Mobile Marketing
The advertising potential of mobile now resembles that of the early days of the Internet in both variety of search options available and the…
Training Your Search Marketing Employees – Part 1
Your employees are the most important asset of your business. Once you've found and hired new employees, it's time to train them.
SES San Jose is on the way! August 18-21, 2008
Summer in San Jose just wouldn’t be right without SES. Search Engine Strategies is returning to San Jose for the tenth time and this…
Live Search QnA Gets Updates
Microsoft’s Live Search team has announced updates to its answer feature, QnA. The updates to the service, still in Beta, are being dubbed the…
Getting Cozy with Online Ad Formats
The SEO community has been a-buzz lately about standards. There’s the epic conversation going on about SEO standards. And then there’s the new mobile…
Yahoo-Google Deal is Imminent, So is Microsoft Decision
The Wall Street Journal is yet again providing Microhoogle scoops this morning. First up, Yahoo may announce a deal with Google to run its…
SEW Experts: Top 5 Non-SEO Ways to Increase Your Search Rankings
Contrary to what some search marketers may think, marketing is not all about search. In today’s SEM Crossfire column, “Top 5 Non-SEO Ways to…
SEW Experts: Training Your Search Marketing Employees
Your employees are the most important asset of your business. Once you’ve found and hired new employees, it’s time to train them. In today’s…
SEW Experts: Avoid the Pitfalls of Mobile Marketing
As with any emerging marketing medium, advertisers should try to learn from some of the key lessons of those who were willing to blaze…
SearchDay: Social Media = Society’s Watchdog
Today's search engine marketing news and opinion: Social Media = Society's Watchdog; Budgeting Resources for SEO Link Building; Tweaking High Traffic Landing Pages; and…
Social Media = Society’s Watchdog
Are social networks so powerful to cause an adjustment in personal and corporate behavior on a macro level? You bet your camera phone they…
There Are No Free Links: Budgeting Resources for SEO Link Building
There's no such thing as a free link. The amount of time and resources to invest for link development depends on the profits your…
New Updates and Publishers for Yahoo! Buzz
Yahoo! Buzz updated with new features last night. Among them are: “Top Buzz” widget for any publishers interested in expanding their content offerings by…