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Analytics

The untapped value of qualitative keyword data

Focusing overly on search volume numbers, SEO professionals are limiting their keyword research insights. Here's how qualitative methods can inspire new ideas.

By Jack Telford · 02 Nov 2020

Development

Five fears of channel owners: What spooks you about creating your own CTV app?

In the dark, dark woods of AdTech, Connected TV (CTV) apps are a dime a dozen. Spooky enough for a proper Halloween horror story…

By Alex Zakrevsky · 30 Oct 2020

Content

How to immediately profit from your next piece of content

You don’t need to wait for people to find your site to make sales. Learn how B2B businesses are using blog content in outreach…

By Nico Prins · 29 Oct 2020

Digital Marketing

Google’s featured snippets: How to get your YouTube video featured in Google

Some of the most practical tips to get your YouTube video featured on Google's featured snippet. More on how to let Google discover and…

By Ann Smarty · 28 Oct 2020

SEO

PageRank sculpting: How to get more from your links

LinkGraph CTO, Manick Bhan, discusses how PageRank sculpting with internal links and A/B testing is a powerful strategy to improve rankings for high-value landing…

By Manick Bhan · 26 Oct 2020

Development

How 5G will pave the way for mobile app innovation

Digital Turbine Media's Executive Vice President shares the top six trends to expect as 5G covers the country.

By Matt Tubergen · 23 Oct 2020

Digital Marketing

How to create a consistent omnichannel customer experience

With competitors nipping at your heels, your customer experience quality is vitally important. Here's how to make it great across every channel.

By Rodney Laws · 22 Oct 2020

Industry

CEO’s take on emerging industry trends and strategies: Q&A with Moz’s Sarah Bird

We caught up with Moz’s CEO, Sarah Bird to uncover emerging trends in the search scape, SEO, audience behaviors, and a lot more!

By Kamaljeet Kalsi · 20 Oct 2020

Content

How to use personal passions to create meaningful content

How do you craft meaningful content that persuades consumers? Use your passion for greater insights. 3 essential tips for using a passion to enrich…

By Jack Schuleman · 20 Oct 2020

Development

Optimizing the browser long tail across platforms, devices, and countries

Cloudinary's VP of Marketing discusses how to optimize at a global scale to increase audience engagement.

By Sanjay Sarathy · 19 Oct 2020