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Which Social Network is Best for B2B Marketing?
Facebook, Twitter, LinkedIn, Google+, and YouTube all need to be in the toolbox of any serious B2B online marketer, but investing wholly in one…
3 Keys to Activating an Audience with Smarter Content
Effective content marketing should leverage tools and technologies that track and make actionable data relating to your audience (target vs. actual), content (forms and…
Understanding the Multi-Channel Shopper
Gathering data across devices, channels, and sessions is imperative to predicting the most relevant content to present to mobile shoppers. Here are five distinct…
Google Defeated in Russian YouTube Censorship Case
A video flagged as illegal on YouTube by Russian governing bodies and taken down by Google was appealed in court, citing the censorship was…
Can This Data Analysis Predict Which Google Products Will Close Next?
Data analyzed by Gwern.net predicts the Google products that are safe for now – including Google search, AdWords, and News. Google Glass is only…
Yahoo Wants Out of Microsoft Search Deal
Yahoo CEO Marissa Mayer has been trying to pull out of the agreement for almost a year. Mayer has already met with her previous…
YouTube’s Expanded Home Page Feed Offers Brands More Visibility
YouTube hopes new personalized feeds will encourage a new way to use the homepage and, therefore, more time spent watching videos. It means more…
Saul Bass Google Logo Celebrates Master of Movie Title Sequences
Today Google is honoring iconic graphic designer Saul Bass, famous for creating some of the best movie opening sequences in the late 1950s and…
Facebook Graph Search: Local Search Ranking Factors
Facebook Graph Search could be an important driver of new customers for local businesses as it continue to roll out. This post covers a…
YouTube Launches Ads Leaderboard, Dancing Babies Claim Top Spot
In YouTube's first Ads Leaderboard for April 2013, Evian, Dove, and Kmart took the top three spots using dancing babies, powerful insights, and clever…