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SE Ranking review (2026): Powerful, polished and no longer cheap
It’s time for my second review here at SEW, and I couldn’t be more excited. Today, I’m diving into SERanking and analyzing its features,…
Google’s Generative AI report in Search Console now launched globally
Google’s Generative AI report in Search Console appears to be rolling out globally. This report launched in june, giving property owners visibility into which…
Google explains why hreflang alternate URLs show as “not indexed”
Gary Illyes clarified how Google handles hreflang and alternate URLs during canonicalization, explaining that these alternate versions aren’t indexed in the traditional sense. This…
Bing tests See more and Visit site buttons for sponsored results
Bing is testing new “See more” and “Visit site” buttons appearing for sponsored results. We spotted this yesterday, with these buttons showing up for…
Google tests sponsored results with new subheading
Google is now testing a change that displays the websites name directly under sponsored results. Normally, sponsored results just carry the “Sponsored Results” heading,…
AI Mode ads now show non-clickable sitelinks
Google is testing sitelinks appearing in ads in AI Mode. This is the first time we’ve seen this style of ad the links aren’t…
Bing tests clickable underlined text in organic result descriptions
Bing is testing clickable, underlined text within the descriptions of its organic search results. When clicked, this text doesn’t take you to the website’s…
Google tests blue hyperlinks in sponsored results ads
Google keeps rolling out changes to its Shopping and sponsored results ads. Last week, we saw AI-generated descriptions being tested in shopping ads, along…
Google’s classic Search button is gone in a new AI-first homepage
Google appears to be testing a more AI-focused version of its homepage for people who are not signed into a Google Account. The homepage…
What is AI slop? 30 examples to spot it
AI slop is low-value content made wholly or substantially with generative AI and released with too little human judgment, verification, craft, or accountability. It…