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Facebook ‘Sponsored Stories’ Invasion of Privacy?
Facebook has come under some criticism over the past two years for using user information in advertising – ads containing users’ pictures, selling of…
Taco Bell Thinking Outside The Bun, Uses Social Media To Counter Class Action Lawsuit
Using its own tag line Taco Bell has gone outside the bun to counter claims in a class action lawsuit over the labeling and…
LinkedIn Announces IPO, Others To Follow
“LinkedIn Corporation announced today that it has filed a registration statement with the Securities and Exchange Commission for a proposed initial public offering of…
Google’s War on Spam Begins: New Algorithm Live
Google’s Matt Cutts today announced the launch of a new algorithm that is intended to better detect and reduce spam in Google’s search results…
How to Execute a Flawless Ad Copy Test in AdWords
Ad copy strategies and the steps required to confidently execute the test within Google AdWords.
Checking-in on Your Local Listings Across Growing LBS Apps
Five guidelines for business to create a strategy for establishing a local identity and building visibility to take full advantage of the viral nature…
Yandex Geo-targeted Ads in Maps, Search Results Open for Business
Russian search engine Yandex has introduced geo-targeted ads to its business directory. Based on what users are searching for, Yandex will highlight the location…
President Obama and Vice President Biden Using YouTube and Yahoo Answers
There’s an old adage that recommends that you “fish where the fish are.” Well, President Barack Obama was answering questions on YouTube yesterday while…
New in Gmail: Display Ads
Next time you’re using Chrome and get one of your new Gmail message notifications, you might notice another new addition when you visit your…
Egypt Shuts Down Internet, SMS
Two days after blocking Twitter, and a day after reports that Facebook and Google were blocked off and on, major news outlets including the…
Schmidt on ‘False’ Media Speculation, Google vs. Facebook Obsession
Speculation that Eric Schmidt was forced out as chief executive officer in favor of Larry Page due to internal conflicts surrounding China are “completely…
U.K. Debates Google Monopoly, Search Neutrality
Introducing first, in the “we need search neutrality because Google is destroying Britain” corner: Graham Jones, Labour MP for Hyndburn. And in the “people…
Local Search: Your Address is the New Link
A look at some of the changes local search results are bringing to SEO -- especially link building.
Which Search Engine Would Be a Jeopardy Champion?
After taking a random sampling of 200,000 “Jeopardy” clues and performing searches on Google, Bing, Ask, Blekko, Wikipedia search, and Yandex, this search engine…
Baidu: Beefing Presence Beyond China
Baidu clearly dominates the China search market but does it have ambitions to grow outside the country? Recent developments suggest it is strengthening its…
Google Blacklists Some Piracy Terms in Instant, Autocomplete
Search terms like BitTorrent (and several other combinations of the word “torrent”), RapidShare, and Megaupload are among the new banned words in Google’s Instant…
How Social Media Changed Small Business Marketing
Davanti Digital Media, a full-service digital marketing agency specializing in social media solutions for businesses of all sizes, has just uploaded a new YouTube…
Facebook Sponsored Stories: Turning Your Life into Ads
When you click your likes, post to pages, play your games and send your check-ins, apparently you gave brands a "word of mouth" recommendation.…
Click Fraud Falls in Q4 2010
The overall click fraud rate for Q4 2010 fell to 19.1 percent, down from 22.3 percent in Q3 2010 but still higher than 15.3…
4 Reasons Why SEO is Underfunded
Advice for SEOs on how to overcome four of the most common problems: short-term vs. long-term goals, organizational constraints, too much jargon, and misunderstanding…