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Panda: The Aftermath – #SESNY Round Table Discussion
Google’s recent Panda algorithm update affected many Web sites. History is repeating itself again. For many site owners, this is a lot like Florida…
Control Your Brand’s Reputation Using SEO
Branded search is your moneymaker, but is probably also the most neglected aspect of SEO. Here are some ways to keep your branded traffic…
A 12-Step Program to Improve Your CTR
Before a PPC ad can generate a conversion, it needs to generate a click. If you want to improve your CTR, these steps will…
SES New York 2011 Day 1 Coverage #SESNY
Here's a roundup of today's live blogging and coverage of SES New York 2011.
Top 5 Things I Learned at SES NY: Analytics Sessions
Day one at Search Engine Strategies New York 2011 and the analytics tracks are in full swing. I started the morning presenting Introduction to…
Google Doodle Gets Its Own Patent
You read that correctly, Google Doodles – the mashup of artwork and the Google logo – have received an actual U. S. Patent, number…
Google Finally Releases Page Speed for Chrome
Page Speed for Google Chrome has the same key features as the Firebug add-on with two new improvements. The Page Speed tool, previously available…
MajesticSEO Announces the New Freshness Index
Majestic SEO announces a “freshness index” tool to the Site Explorer, Clique Hunter, Advanced reports and Standard Reports. The new feature is a big…
NachoFoto Semantic Real Time Image Search Engine Out of Beta
Nachofoto, dubbed the world’s first “Semantic Real Time Image Search Engine” (try and say that with a mouth full of corn chips) is finally…
The Social Evolution of Search Engine Result Pages
How Google is changing the way they integrate Twitter results into search results and how Bing is evolving their inclusion of Facebook Like data…
What Makes a Link Target a Bullseye?
Why authority, relevance, and accessibility are the trifecta of desirable qualities link builders should look for when determining potential links.
The Slippery Slope of SEO
Recent algorithmic updates didn't just hurt the bad guys and clean up the SERPs. Many other sites felt the wrath of Google's tweaks. So,…
France Fines Google for Street View WiFi Data Grab
France has fined Google a record €100,000 (about $142,000 U.S.). This is the first fine leveled against Google after it was discovered last year…
Where to Get Inspiration for Blog Posts
Twitter, Google Trends, comments, RSS feeds -- there are numerous ways to find blogging topics. Here are a few to get you started.
Healthy Local Search
The health industry has realized that local search marketing can have great benefits. An overview of health-related tools, directory and review sites, and location-based…
Search Week in Review for March 19, 2011
Here’s a recap of this week’s columns and news stories for the week of March 13 to 19, as reported by Search Engine Watch,…
Mars, Unmasked: RedZone Zapped from Second Life Grid
RedZone goes down in flames, but highlights security and privacy issues that Linden Lab must now work to solve.
XXX Gets Own Domain: For Child Protection Or Cash?
The Internet Corporation for Assigned Names and Numbers (ICANN) voted 8-3 to approve an XXX gTLD (generic top level domain) much to the outcry…
SEO Fined More Than Site Owner of Counterfeit Merchandise Site
Warning to all SEO consultants: you better read the copy you’re working on and understand if it’s breaking any laws, because a South Carolina…
4 Newest Google Tests: Linking Twitter Profiles, AdWords URLs, News & AdSense
Google is constantly testing out new features in search, advertising, and products. Here’s a quick rundown of four of their latest tests involving Twitter…