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SEO Website Audits: Everything You Need to Know Part II
An in-depth look at everything you need to know about an SEO website audit, from the differences between tools-based audits and human audits to…
Implementing the SEO Quality Gate
Brands are doubling down on content and becoming publishers. With all this investment in content creation, it’s become critical to have internal processes to…
10 Shocking Facts About Content Marketing Today
Content marketing is a core facet of the digital marketing industry, yet there are still some facts about this strategy that may surprise or…
Google ‘Forgets’ Publisher Articles as EU Takedowns Begin
Following Europe's 'right to be forgotten' ruling in May, Google has begun taking down search results. Some publishers have already been affected, including the…
Yahoo Retires Less Popular Products to Make Room for New Innovation
Yahoo is shutting down a range of its not-so-popular products, in order to focus on its more popular ones. Included in the cull is…
Bing Reveals U.S. “Fireworks” Search Interest in Time for July 4th
In preparation for the Fourth of July, people are going online to search for information or products around the Fourth's main event: the fireworks.…
Evaluate Your Surrounding Community to Spark Fresh Ideas
Taking the time to do a surface-level evaluation of your surrounding social community can help you gain perspective on what is happening in your…
6 Ways to Make Your Search Results Shine
There are always new ways to improve your business' search results using Google Knowledge Graph, if you take time to understand search query intent…
Many Organic Results Influenced by Locality
Does locality have an effect on SERP ranking? Not always, but when it does we should be mindful of the best choices to make…
gShift Gives Marketers Additional Ways to Track Content Performance
SEO software provider gShift revealed a new tool to track content by individual Web pages or groups of pages in its latest release, the…