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Where is Google heading with mobile local search?
In this column we consider what Google’s plans are for those owned properties that get the prime real estate atop mobile search results, such…
Bing Ads reveal the most searched Halloween costumes
Halloween in the digital age involves a significant amount of searching until the right costume is picked. So what can we learn from this…
SEO strategy: research you need to do BEFORE the optimisation process
For companies serving either B2B or B2C audiences, search engine optimization continues to be a priority for driving new traffic.
Google comes under fire for its privacy policy change
Earlier this year, Google made a change to its privacy policy that is now drawing criticism from privacy proponents.
Is Google killing mobile organic search?
Click-through rates for websites depend a great deal on their position in organic search results.
Guide to Google ranking factors – Part 8: internal links
This week, we’re looking at internal links (before we tackle the much more unwieldy subjects of outbound links and backlinks).
10 SEOs who rock at personal branding
It's getting harder and harder to market yourself as an SEO professional. Here are 10 personal SEO brands to learn from.
SEO best practice guide for URLs
Today we’re going to take a look at the basic building block of not just SEO, but your very web presence itself: the humble…
Capitalize on volume and long tail in Q4 with Dynamic Search Ads
In ecommerce, there’s always a scramble to capitalize on the volume that is out there for the holidays.
What makes social videos so effective?
Video consumption is on the rise and while users enjoy it, brands face the challenge of creating more effective video ads to stand out…