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Escape Google With These 12 Search Engine Alternatives
Google isn't the only game in town and isn't even the best alternative for many specific search tasks and needs. Here's how to escape…
Content Marketing: The 4 Most Critical Components to Measure & Analyze
Content marketing has nuances that are important to understand and master, especially when measuring and analyzing its effectiveness in driving real business. This framework…
Bodiless Matt Cutts Explains Why Body Content Matters to Google
Google's Matt Cutts always stresses the importance of having great content on a website, and the latest Google Webmaster Help video talks about why…
Audrey Hepburn Google Doodle Celebrates Actress, Philanthropist
A Google Doodle today features legendary actress Audrey Hepburn, who was born on this date 85 years ago. The British actress was best known…
Link Building for Restaurants: The Ultimate Guide
The restaurant industry is absolutely perfectly primed for creative marketing ideas. These link building recipes are ripe for you to use to fit your…
Google Faces New Mobile Search Monopoly Antitrust Lawsuit
A law firm filed the lawsuit on behalf of two Android smartphone users who alleged that Google "illegally monopolized" the Internet and mobile search…
Foursquare Splits App in Two, Separates Local Search From Check-ins
Foursquare plans to eliminate check-in functionality, and instead focus on further developing local discovery and exploration functionality. Foursquare will be transitioning their check-in functionality…
Search Engine Strategies Coming to Atlanta in July, Registration Now Open
The original search marketing conference is back! On July 9, Search Engine Strategies will relaunch in Atlanta. The one-day conference will cover all the…
Bing Ads Now Lets You Review 50,000 Keywords
Bing Ads has made a change to their Keywords Tab to allow advertisers to review up to 50,000 keywords within their user interface. Previously,…
Is This the End of AdWords Editor?
While updates to the AdWords interface come out frequently, AdWords Editor continues to be left behind with the same functionality. Will Google continue to…
Google, Where’s My Car? Google Now Adds New Parking Location Card
Have you ever spent what seems like hours roaming around a large parking lot searching for your car? With the click of a button,…
Google Warns Against Sneaky Redirects in Updated Guidelines
Google has provided more examples of types of manipulative redirects they are cracking down on. This includes showing one page to desktop users but…
How to Prepare for Your Content Audit
Performing a content audit on your website is time-consuming, but also incredibly valuable. It will help you see what content is on your site,…
3 Ways Google’s New Keyword Planner Brings Sexy Back to AdWords
Here are three ways to use the latest Google Keyword Planner features to make your AdWords management more receptive to user context (location, device,…
32 Ways to Trip a Google Spam Filter
Ever wonder how or why your website lost its once favorable rankings in Google? If you want to stay on the good side of…
Battle-Hardened Journalist Reveals What Makes Press Releases Stand Out
If you're looking for a content promotion and white hat link building technique that can be done at scale, you need to consider public…
Dive Into Google AdWords New Mobile App Promotion Capabilities
Advertisers have been limited to utilizing a sitelink to promote their app. But new some new AdWords features will provide additional promotional capabilities that…
4 SEO Myths & Conspiracy Theories Google’s Matt Cutts Wants to Die
Paying for Google AdWords will get you higher organic search rankings! All algorithmic changes are designed to force people to buy AdWords ads! Tools…
Why Google Changes Your Titles in Search Results
How does Google determine what they will use for the title of your page in search results? Is it influenced by schema? Is this…
Google’s Matt Cutts: Small Sites Can Beat Large Sites in Search Results
If you run a smaller website, it can be frustrating to know that even though your site has great content, you aren't getting as…