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Evaluate Your Surrounding Community to Spark Fresh Ideas
Taking the time to do a surface-level evaluation of your surrounding social community can help you gain perspective on what is happening in your…
6 Ways to Make Your Search Results Shine
There are always new ways to improve your business' search results using Google Knowledge Graph, if you take time to understand search query intent…
Many Organic Results Influenced by Locality
Does locality have an effect on SERP ranking? Not always, but when it does we should be mindful of the best choices to make…
gShift Gives Marketers Additional Ways to Track Content Performance
SEO software provider gShift revealed a new tool to track content by individual Web pages or groups of pages in its latest release, the…
Google Search for Android: “OK, Google” and Audio History
Google Search 3.5.14 has added a number of enhancements. Among them are the voice search feature "OK,Google" and Audio History.
Panda 4.0 Help: Google Clarifies Tremors, 3 Analogies for Diagnosing Hits
Panda is a confusing topic for many webmasters. This post covers new learnings from Panda 4.0 and provides three analogies that can help ailing…
Learn How to Recognize CPC Creep and What You Can Do About It
There are many things that can cause CPC to creep up. Once you understand whether you have a CPC creep issue, you can reverse…
Content Creators Ranking Checklist: How Quality Scores Influence
Even though Google has done away with author images, content creators should pay attention to authorship, as media companies are placing more focus on…
Google to Close Orkut Social Netwok
Google is closing the doors on its social media service, Orkut, to focus on more profitable areas of its business. The tech giant has…
PR Newswire Press Release Guidelines Target Search Engine Spam
Press releases and other content submitted for distribution via PR Newswire's wire distribution network will be evaluated under new guidelines to help ensure quality,…
Bing Adds New Twitter-Based Search Features
Bing has introduced several new Twitter-focused search features, including the ability to search by hashtag and by a user's Twitter handle and the inclusion…
Google Expands Mobile App Indexing in Search Results
Google is now indexing more mobile app content in its search results for those who have apps installed on their mobile devices. The company…
Keeping Your Head Above Water in the Google Lagoon
Keeping up with Google's changes can be almost a full-time job. Here are some tips and tricks for keeping abreast of the latest changes…
The Biggest Mistake PPC Advertisers Make
Even in this day and age, PPC advertisers often make the huge mistake of neglecting to focus on conversions. Here are some of the…
EU Commissioner Hints at YouTube Probe After Google Investigation
Europe's competition commissioner said he could investigate Google's YouTube if he saw any attempt by the company to abuse its dominant position in online…
How Bing Chooses Your Webpage Titles
A new blog post from Bing explains how they choose the titles for webpages, and why they might replace the one you've selected with…
The 10 Best Ways to Generate Traffic Without Google
Rather than worry about losing or never having Google organic search traffic, plan for it. You can't rely on a single traffic source for…
5 Boring Companies With a Fascinating Social Strategy
Some "boring" companies have proved that even the boring can become fascinating when smart people are at the helm. Here are five examples of…
Content Conundrum: The Vanity vs. Performance Dilemma
The rise of vanity metrics often distracts content authors from the true meaning and value of publishing great content. You shouldn't create content based…
Link Building for Gaming Companies
Developing links for gaming companies is a lot of fun. But it's an extremely competitive area. Here's how to get great links from loads…