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Industry

Bing Makes Technical Searches Easier

Bing says it has streamlined technical searches, including easier API and code search reference queries, as well as simpler access to information about software…

By Lisa Lacy · 11 Aug 2014

Analytics

10-Point Google Analytics Implementation Checkup

Here are some of the most important areas to review when you first gain access to a Google Analytics profile.

By Josh Mccoy · 11 Aug 2014

Industry

How to Solicit Feedback from Prospects and Customers

Businesses can inspire honest feedback from customers in part by giving their requests human touches and by explaining why the feedback is important.

By Howard Jacobson · 11 Aug 2014

Industry

You Autocomplete Me: Should Google Monitor Suggestions?

A Hong Kong court found billionaire Albert Yeung has a right to go ahead with a defamation case against Google after a judge said…

By Ashley Zeckman · 08 Aug 2014

SEO

HTTPS Sites Secure Ranking Boosts in Google

Google announced HTTPS would be used as a signal in its search ranking algorithm. Starting it as a "lightweight" signal, affecting fewer than 1…

By Jessica Lee · 08 Aug 2014

SEO

How to Align Google Webmaster Tools US and Web Report with Google Analytics

It's possible to align Google Webmaster Tools search query data with Google Analytics and that can help users identify the intent of customers coming…

By Ben Goodsell · 08 Aug 2014

SEO

Link Building With Ahrefs: A How-To Guide

This step-by-step guide to link building with Ahrefs also looks at how the tool helps sort through massive amounts of data so you can…

By Dave Davies · 08 Aug 2014

SEO

RetailMeNot Crushed by Panda in Q2, But Partially Recovers

In an earnings call, RetailMeNot reported a loss due to the rollout of Google Panda 4.0, but said it was experiencing a "partial recovery."

By Jessica Lee · 07 Aug 2014

Content

Wikimedia Blames ‘Right to Be Forgotten’ for Missing Links

At least 50 links directing European readers to Wikipedia content have been removed by Google in compliance with the so-called Right to be Forgotten…

By Ashley Zeckman · 07 Aug 2014

Content

How to Easily Scale Content Creation

With limitations on time, expertise and resources, what can we do to capitalize on our existing resources and create high-quality content?

By Brad Miller · 07 Aug 2014

SEO

How to Win in Organic Search: Tips from Google, Bing and Brands

Some sometimes painful changes in organic search have made SEO a better tactic and have led successful brands to focus on content and customers.…

By Jim Yu · 07 Aug 2014

Industry

Google Merchant Center Adds Shipping Tool

The Google Merchant Center has added a shipping rates tool that allows sellers to display more accurate total prices to consumers.

By Ashley Zeckman · 06 Aug 2014

Content

The Incredible, Vanishing Authorship Program — Step Right Up, Folks!

The Google Authorship program could be experiencing the death of a thousand paper cuts as yet another feature of the program -- author stats…

By Jessica Lee · 06 Aug 2014

Analytics

Competitive Analysis for Panda Using SEMrush [Tutorial]

There’s a lot you can learn from analyzing websites in your niche that have been impacted by Panda. This post explains how to use…

By Glenn Gabe · 06 Aug 2014

SEO

Not Everything in Today’s SEO Has to be Organic

SEO is now more about the amount and quality of the outreach you can do to pitch content to the right audience in order…

By Mark Jackson · 06 Aug 2014

Social

5 Key Takeaways From a Successful Social Media Campaign Built on Human Connection

A recent campaign from TD Canada Trust demonstrates the power of human-to-human contact in an increasingly social world and provides lessons other brands can…

By Rebecca Murtagh · 06 Aug 2014

Content

Google Rolls Out Publisher Center to Improve News Discovery

The tool allows publishers to make changes to Google’s record of their sites and helps ensure those sites show up in Google News and,…

By Lisa Lacy · 05 Aug 2014

Industry

Bing Ads 2014 Recap

In the past year, Bing has added features like product ads, auto-tagging and online insertion orders to make it easier to advertise on the…

By John Gagnon · 05 Aug 2014

SEO

SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

Extensive use of JavaScript to power site functionality is here to stay. Let’s look at some technical approaches to reaping the benefits of these…

By Andrew Delamarter · 05 Aug 2014

Industry

Google Doodle Fetes John Venn’s 180th Birthday

The interactive Doodle celebrates the man behind the Venn diagram with a functioning Venn diagram.

By Ashley Zeckman · 04 Aug 2014