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Yahoo Europe Gets New Hire, Facing Possible Closing
Though Yahoo Europe has been given until the end of the first quarter next year to improve their numbers or face closing, their new…
Yahoo Fine Tuning Panama Tools, Launches Campaign Tune Up and More
Yahoo has announced some tweaks to the Panama paid search product including campaign tune up tools. The Yahoo Search Marketing blog reported the changes…
Yahoo to Distribute Contextual Ads on PDFs
Advertisers on Yahoo’s Content Match network may soon see their ads appearing alongside Adobe PDF (portable document format) documents. In a new deal with…
Google Using Doodles To Viral and Brand Market
Guess Google just wanted to push their brand in the Australian market, but their promotion to hold a competition for the Google Doodle that…
News Sites Look For More Control Over Search Listings
A number of the leading online news publishers are looking to organize greater control over how and what news of theirs gets listed in…
Are Your Eyes Open to the Changed Advertising Ecosystem?
Books are food for the mind. Some merit gobbling down quickly; others are to be read more slowly, nibbled at and savored. Kevin Lee’s…
Organic Results Showing Many Malware Sites, Google Expunges Thousands
Seems companies using malware are starting to get good placement in the organic SERPs (search engine result pages), according to numerous reports this week.…
5 Best Reasons to Build Links In-House
Seeking to outsource SEO link development? Top 5 reasons you need to rethink link building strategy.
Brand Strategies for Search Marketing – Part 2
PPC strategies for branded keyword portfolio management. Shaq Attack-tics.
SEW Experts: 5 Best Reasons to Build Links In-House
It’s tempting to outsource link development, but that may not be the best move for your site. In today’s Link Love column, “5 Best…