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SEO

SEW Experts: Creating a Link Building System

We, as industry insiders, often lose the pulse of the real world. Sometimes, we all need to take a step back and look at…

By Kevin Newcomb · 27 Mar 2008

Industry

SEW Experts: Read Any Good SEO Books Lately?

Some people are looking for the right book to learn everything there is to know about SEM. Unfortunately, it doesn’t exist. Still, there are…

By Kevin Newcomb · 27 Mar 2008

Industry

Is Google Not So Portal-Like After All?

Last week, comScore data showed that Google was sending more traffic to its own properties than it had been, leading some to worry if…

By Greg Jarboe · 26 Mar 2008

Industry

The Smartest Marketer at SES New York?

Here’s a tough question: Who’s the smartest marketer of the 8,000+ attendees at SES New York? My first nomination: Jennifer Laycock who did a…

By Kevin Heisler · 26 Mar 2008

Industry

Good to be Google, Apex Aviation and Pilot Eric Schmidt

It’s good to be Google, CEO/Pilot Eric Schmidt and Apex Aviation. Big-spending AdWords advertiser and vertical search engine Virgin Charter? Not so much. Apex…

By Kevin Heisler · 26 Mar 2008

Analytics

Yahoo and the Future of Search

Because of spam, search engines had to stop trusting Webmasters to tell them about their site. Now, Yahoo is looking at new ways to…

By Eric Enge · 26 Mar 2008

Industry

Search Within a Search: Where’s it Leading?

While publishers get up in arms over a new feature in Google's SERPs, they should be thinking a bit more about the big picture,…

By Kevin Ryan · 26 Mar 2008

Industry

Maybe Google’s Not Becoming a Portal?

Last week at SES NY, new comScore data on universal search showed that Google was sending more traffic to its own properties than it…

By Kevin Newcomb · 26 Mar 2008

Industry

Searchers Beginning to See Google Video Ads in Sponsored Listings

If you look carefully in your next Google search, you might just see a video ad included in the sponsored listings along side your…

By Nathania Johnson · 26 Mar 2008

Social

Hearst Jumps on Answers Bandwagon, Acquires Answerology

Searchers want answers, not just results. That’s something Hearst Magazines is apparently abundantly aware of with its acquisition of Answerology, a relationship advice site.…

By Nathania Johnson · 26 Mar 2008