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Industry

Microhoo No More: What the Analysts are Saying

Now that Microsoft finally withdrew their bid for Yahoo, it’s a free-for-all for anyone claiming to be an analyst. Mostly, there’s a lot of…

By Nathania Johnson · 05 May 2008

Industry

Yang’s Yahoo Answers “OK, so now what?”

“OK so now what?” is the headline of Yahoo! co-founder Jerry Yang’s blog post this morning at Yodel Anecdotal, the official Yahoo! blog. Yahoo…

By Kevin Heisler · 05 May 2008

PPC

Want to Double Conversions in One Month? Split Those Ad Groups

Content Advertising strategy put to the test: Would your boss be happy if your campaign conversion rates doubled in 30 days?

By David Szetela · 05 May 2008

Industry

SEW Experts: Want to Double Conversions in One Month? Split Those Ad Groups

Would your boss be happy if your campaign conversion rates doubled in 30 days? In today’s Content Advertising column, “Want to Double Conversions in…

By Kevin Newcomb · 04 May 2008

Industry

SearchDay: Microsoft Withdraws Yahoo Offer; Yahoo Responds

Today's search engine marketing news and opinion: Double Conversions in One Month; Microsoft Withdraws Yahoo Offer; Cinco de Mayo; and more.

By Kevin Newcomb · 04 May 2008

Industry

Microsoft-Yahoo Mashup Scrapped: Hidden Winners and Losers

On Saturday, Microsoft formally withdrew its proposal to acquire Yahoo. With the Microsoft-Yahoo mashup scrapped (for now), who are the hidden winners and losers?…

By Greg Jarboe · 04 May 2008

Industry

Iron Man: Ode to Gates and Ballmer?

Tonight I saw the Iron Man blockbuster, starring Robert Downey, Jr. as Tony Stark. The movie defines Stark as a precocious kid, by flashing…

By rumo · 04 May 2008

Industry

Microsoft Withdraws Yahoo Offer; Yahoo Responds

Microhoo bid raised aloft; Google-Yahoo Kool-Aid quaffed. “No Mas” cried Ballmer’s Microsoft. Yahoo drank the Google paid search Kool-Aid to fight off Microsoft, leading…

By Kevin Heisler · 03 May 2008

Industry

SearchDay: Top 5 Non-SEO Ways to Increase Your Search Rankings

Today's search engine marketing news and opinion: Top 5 Non-SEO Ways to Increase Your Search Rankings; Avoid the Pitfalls of Mobile Marketing; Training Your…

By Kevin Newcomb · 02 May 2008

Industry

First Annual SES Awards for Best Search Engine Strategies

In celebration of Search Engine Strategies’ 10-year anniversary, SES San Jose 2008 will host the first annual SES Awards ceremony. The SES Awards will…

By Kevin Heisler · 02 May 2008