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Microsoft and Google Optimize Santa Tracker Websites for Mobile
For the first time, the 60-year Santa tracking tradition is mobile-friendly, allowing Windows users to ask Cortana where Santa is, while Android users can…
Yahoo Shares Its Top Searches for 2014
Not one to be left out of the annual roundups of the year in search, Yahoo has joined in the fun and is presenting…
What’s Next for Twitter Advertisers: Video, SEO, & Expanded Audience
In the coming year, look for a focus on native video, SEO, and syndication from the social media platform.
Understanding Value From SEO Efforts
Ten years ago, we might have shown "success" based on a ranking report, or a list of things we'd "done" as an agency. Today,…
Google Updates CAPTCHA API to Weed Out Robots
Upon realizing that the dreaded CAPTCHA box was in desperate need of an upgrade, Google has introduced an API called "No CAPTCHA reCAPTCHA."
Can You Safely Redirect Users From a Penguin-Hit Site to a New Domain?
If you've decided to start over after a Penguin hit, there are two things to consider: Can I use the same content on my…
2015 Planning: What Does Your SEO Strategy Look Like Next Year?
As you start your 2015 SEO plan, keep these seven things in mind to make sure you start the year off strong.
Black Friday PPC Ads Did Not Break the Internet
A look at how some brands took advantage (or didn't) of Black Friday PPC opportunities.
Re-Entering the Strike Zone – How to Avoid Panda Relapses and Temporary Recoveries
Temporary Panda recoveries can happen, so it’s important to continually analyze your site through a Panda lens. This post covers five reasons that Panda…
An In-Depth Look at Enhanced Ecommerce Reports in Google Analytics
If you haven't already implemented Enhanced Ecommerce in Google Analytics, this post is going to leave you running to your developers to do it…
Bing Testing Search Carousel as Google Rolls Out Replacement
While Google is moving away from its Carousel format, Bing seems to be adopting a similar design in the SERPs.
Bing and Yahoo Follow Google in ‘Right to Be Forgotten’ Takedowns
Following a court ruling earlier this year on the Right to Be Forgotten, Bing and Yahoo have begun removals of search results.
Bing Reveals Top Searches for 2014
The search engine has unveiled the top searches for the past year, broken down into several subcategories. Will the results surprise you?
Using “Mobile” Tools in Your SEO Strategy
As mobile search share grows, mobile increasingly needs to become a part of your SEO strategy. Here is a look at how to take…
How Will Voice Search Impact a Search Marketer’s World?
Voice search use is growing more and more each day - so what are the implications for search marketers?
Happy Thanksgiving From the SEW Team
On behalf of the entire team at Search Engine Watch, we wanted to wish all of our readers a happy Thanksgiving.
Skyscanner Boosts Mobile, Customization Capabilities
With its new DataArt partnership, global travel search engine Skyscanner for Business is focusing on becoming more user-friendly and more mobile-friendly.
Quality Content Essential for SEO Success [Study]
In order to capture as much search share as possible in 2015, SEOs need to be creating engaging, quality content.
A Guide to Multinational & Multilingual SEO for Global Expansion in 2015
Each day your business remains local is a day of missed opportunities. In our global economy, it’s crucial your company extends the reach of…
Press Releases Are Not an SEO Strategy
Press releases are meant for journalists, not consumers, and therefore it's time that press release syndication be stopped entirely.