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Industry

Yahoo and Carl Icahn Agree to Settlement

Yahoo has announced that it has forged an agreement with Carl Icahn. Here’s the details. Yahoo’s board will expand to 11 members, but only…

By Nathania Johnson · 21 Jul 2008

PPC

PPC Keyword Sets: Words to the Wise

Keyword lists are the bedrock of a successful PPC ad campaign. Learn how to get started assembling lists that pack the most powerful advertising…

By David Szetela · 21 Jul 2008

Video

Is YouTube about to pass Yahoo in expanded searches?

On Friday, comScore announced that Google retained its lead in the U.S. core search market capturing 61.5 percent of the searches conducted in June…

By Greg Jarboe · 20 Jul 2008

Mobile

JumpTap Adds New York Office in Growing Mobile Search Market

The mobile search world paints a slightly different picture of the distribution of search providers. Yes, we have the big guns as the dominant…

By Frank Watson · 19 Jul 2008

Industry

Google’s Matt Cutts on Spam, Ranking, and Your Search Future

Matt Cutts has now earned international film star status. Google Webmaster Central in Germany has created an SEO video with excellent production values –…

By Kevin Heisler · 18 Jul 2008

Industry

Legg Mason Continues Support Yahoo’s Current Board

In April, before Microsoft’s ultimatum for Yahoo to accept its bid came to pass, Legg Mason threw its support behind Yahoo. Now the investor…

By Nathania Johnson · 18 Jul 2008

Industry

Auto-tagging Adwords and URL Redirects: Please Pass the Gclid

To pass the gclid or not to pass the gclid, that is the question. At least, if you’re trying to tag your AdWords URLs…

By Nathania Johnson · 18 Jul 2008

Industry

Google Buys Russian Ad Agency for $140 Million

Google is looking to extend its global ad reach with its purchase of a Russian ad agency. Rambler Media has sold Begun advertising agency…

By Nathania Johnson · 18 Jul 2008

Industry

Microsoft’s 18% Growth Disappoints Wall Street

Google wasn’t the only one reporting second quarter revenues yesterday. Microsoft also dished, though they label the same period as their fiscal fourth quarter.…

By Nathania Johnson · 18 Jul 2008

Industry

SEO Is Not a One-Time Fix

More and more marketers seem to understand the value and the importance of SEO. But there are still those who feel that everything can…

By Chris Boggs · 18 Jul 2008