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Making the Most of Your Local Search Marketing Dollars
Clients often ask where they should spend their marketing dollars: online or offline, search or display? The problem with these questions: they assume there's…
Move Over George Soros Google Wants To Play In the Forex Space
Seems legendary investor George Soros, who supposedly made a billion dollars trading on the foreign currency exchange, will have some competition from Google as…
Yahoo Updates Social Profiles, Adds Local SearchMonkey Apps to Default
Seems Google wasn’t the only one with some updates to release at the end of this week. Yahoo gets in on the action by…
Mom Bloggers Prove Powerful Resource to Marketing and Branding Success
A whopping 94% of moms rely on other moms during a purchasing decision. So, it comes as no surprise to learn that mom bloggers…
Is Yahoo Being Undervalued by Wall Street?
Despite Yahoo’s decline in the search market as of late, some are beginning to cry foul, saying Wall Street is punishing YHOO just a…
A Bunch of Cute Little Updates to Google Properties (and the Algorithm)
Today, there are more updates to Google products than you can shake a stick at. So intead of writing a bunch of short, little…
SEW Experts: Google’s New Tools for Site Link Strengthening
Both Matt Cutts and the Google Webmaster Central team recently turned their focus on helping sites address 404 error pages, which don’t pass link…
SEW Experts: Making the Most of Your Local Search Marketing Dollars
Clients often ask where they should spend their marketing dollars: online or offline, search or display? The problem with these questions: they assume there’s…
SearchDay | Landing Page Optimization: Guessing vs. Testing
Today's search engine marketing news and opinion: Landing Page Optimization: Guessing vs. Testing; Googloomy Times, Desperate Measures; Google Translate Adds Widget; and more.
SearchDay | Obama is Winning the Internet War
Today's search engine marketing news and opinion: Obama is Winning the Internet War; Content Promotion for Link Marketing; Google Releases Display Ad Builder; and…