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PPC

The Account Quality Score: Money Pit for the Uninformed

In Google AdWords, an ad's Quality Score calculation is based on how well the account's campaigns have performed over time, especially in terms of…

By David Szetela · 06 Nov 2008

Industry

SearchDay | Obama’s Link Strategy Fuels Election Victory

Today's search engine marketing news and opinion: Obama's Link Strategy Fuels Election Victory; The Account Quality Score: Money Pit for the Uninformed; Yang Says…

By Kevin Newcomb · 06 Nov 2008

SEO

Obama’s Link Strategy Fuels Election Victory

Internet link love proves more powerful than old-school politics in the 2008 election, thanks in part to a visionary social networking election strategy. What…

By Sage Lewis · 06 Nov 2008

Video

YouTube Adds Search to Embeddable Videos

YouTube is adding search and 3 other features to embeddable videos. The search feature will appear at the end of videos that are embedded…

By Nathania Johnson · 06 Nov 2008

Industry

Yang Says Microsoft Deal is Best Bet for Yahoo

Jerry Yang told attendees at the Web 2.0 Summit yesterday that a deal with Microsoft is still the best option for Yahoo. To which…

By Nathania Johnson · 06 Nov 2008

Industry

Wordtracker Launches “Keyword Questions”

Wordtracker has launched “Keyword Questions,” a free tool that let’s webmasters and SEOs find the specific questions that people type into search engines. The…

By Greg Jarboe · 06 Nov 2008

Industry

Q3 Earnings for MySpace, interCLICK and Answers Corp.

Earnings are in for MySpace (owned by NewsCorp), interCLICK, and Answers Corporation. The three advertising revenue-based companies had mixed results. NewsCorp reported that Fox…

By Nathania Johnson · 06 Nov 2008

Industry

SEW Experts: The Account Quality Score: Money Pit for the Uninformed

In Google AdWords, an ad’s Quality Score calculation is based on how well the account’s campaigns have performed over time, especially in terms of…

By Kevin Newcomb · 06 Nov 2008

Industry

SEW Experts: Obama’s Link Strategy Fuels Election Victory

Internet link love proves more powerful than old-school politics in the 2008 election, thanks in part to a visionary social networking election strategy. In…

By Kevin Newcomb · 06 Nov 2008

Industry

SearchDay | Suing Google over Yahoo

Today's search engine marketing news and opinion: Suing Google over Yahoo; Social Media Link Building: From Fantasy to Reality; Google and Yahoo Search Ad…

By Kevin Newcomb · 05 Nov 2008