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Use Online Public Relations for Link Marketing
Make the most out of these rocky economic times by utilizing your staff during idle time for online public relations. It's a great way…
Yahoo! Shopping Launches Deal Finder
Yahoo! Shopping has launched a deal finding portal called Yahoo! Deals. You can access the portal at deals.yahoo.com. It culls sales on various products…
Google Site Search Offers On Demand Indexing
Google announced early this morning that they have updated their Site Search product to provide for on demand indexing of your site. What…
YouTube Rolls Out Sponsored Videos
Paid search has come to YouTube. Users can pay to have their videos appear in a right hand sidebar called “Sponsored Videos” in the…
Google CEO to Speak About the Future of Tech in DC Next Week
Eric Schmidt may have turned down the job of Obama’s CTO, but he’s still part of the President-elect’s transition team. And during this transition…
SEW Experts: Use Online Public Relations for Link Marketing
Make the most out of these rocky economic times by utilizing your staff during idle time for online public relations. In today’s linkbuilding column,…
SEW Experts: The Good, the Bad and the Ugly: Click-Through and Conversion Rates
What’s a good click-through rate for a search ad? What’s a good conversion rate? That’s not an easy question to generalize on, but in…
SearchDay | Must We Unlock the Deep Web?
Today's search engine marketing news and opinion: Must We Unlock the Deep Web?; Assembling Your Landing Page Optimization Dream Team; Google Updates Search Results…
Assembling Your Landing Page Optimization Dream Team, Part 1
The success of your testing program relies heavily on the cooperation of many people in your organization. There are some key roles that you'll…
Must We Unlock the Deep Web?
Search engines are good at what they do, but they aren't especially great at it. Local information, research documents, mountains of medical data, and…