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Industry

Who Powers Whom? Search Providers Chart – April 2004

Shows which major search providers power the web's major search engines, in chart format

By Danny Sullivan · 27 Apr 2004

Industry

Spam Rules Require Effective Spam Police

Rules about spam mean nothing without effective enforcement by the rule makers, the search engines. Will they ever publish an offenders list? A look…

By Danny Sullivan · 26 Apr 2004

Industry

Google In Controversy Over Top-Ranking For Anti-Jewish Site

Google has added a disclaimer to the search results that come up in a response for a search on jew, to counter complaints about…

By Danny Sullivan · 24 Apr 2004

Industry

GoogleGuy Says Becomes GoogleGuy Paraphrased

One of Google's most famous employees -- GoogleGuy -- asks the GoogleGuy Says web site to stop quoting him. Quotes will continue, but in…

By Danny Sullivan · 22 Apr 2004

Industry

Revisiting The Meta Description Tag

A major tour of how page descriptions are currently formed at several major search engines. The meta description tag largely remains useful.

By Danny Sullivan · 22 Apr 2004

Industry

The Search Engine Update – Number 171 – April 23, 2004

Search Engine Watch editor Danny Sullivan recap of top search engine stories from early April 2004.

By Danny Sullivan · 22 Apr 2004

Industry

Mastering Search Engine Advertising

Buying your way to the top of search results may seem easy, but managing an effective search engine advertising campaign requires a thoughtful approach…

By Chris Sherman · 21 Apr 2004

Industry

Blending the Best of Google and Amazon

With little fanfare, Amazon.com subsidiary A9 launched its long-rumored Google powered search engine last week. But A9 goes beyond Google, offering a number of…

By Chris Sherman · 20 Apr 2004

Industry

Meta Tag Lawsuits

Search Engine Watch's summary of major lawsuits involving the use of trademarked terms in meta tags

By Danny Sullivan · 20 Apr 2004

Industry

Image & Multimedia Search Complaints

Covers complaints by web site owners and artists about multimedia search services.

By Danny Sullivan · 20 Apr 2004

Industry

Managing Search Marketing Campaigns

While search engine paid placement campaigns can be immensely profitable, effective bid management can be time-consuming and can quickly become a drawn out game…

By Laura Thieme · 19 Apr 2004

Industry

Search Engine Users: Loyal or Blase?

Searchers are loyal to their favorite search engine, and stubbornly stick with it even if they don't initially find what they're looking for, according…

By Chris Sherman · 18 Apr 2004

Industry

Google Drops Restrictions on AdWords; Amazon’s A9 Launches

Google, in response to the growing litigation involving the use of third party trademarks as keyword inventory within its AdWords program, has unveiled a…

By Jeffrey Rohrs · 14 Apr 2004

Industry

HotBot’s New Desktop Search Toolbar

HotBot's new Desktop Search utility not only searches the web, it indexes files and email on your computer, making them searchable as well.

By Chris Sherman · 13 Apr 2004

Industry

Behind the Scenes at News Aggregator Topix.Net

Topix.net combines an excellent news search engine with two other hot technologies: local search and personalization.

By Gary Price · 12 Apr 2004

Industry

Ask Jeeves Introduces Famous People Search

Ask Jeeves has expanded its Smart Search feature, adding 'direct answers' with biographical information about famous people.

By Chris Sherman · 11 Apr 2004

Industry

Ask Jeeves: Why Buy Interactive Search Holdings?

Ask Jeeves' recent acquisition of Interactive Search Holdings has gone largely unremarked amid the recent sparring between industry titans Yahoo and Google. But the…

By Chris Sherman · 07 Apr 2004

Industry

Making a Living as a Search Marketing Professional

Search marketing is a fast moving industry, with rapidly evolving business models. What's the best way to make money in this business?

By Barbara Coll · 06 Apr 2004

Industry

Search Engine Milestones for March 2004

Notable news and announcements from the web search world during the past month.

By Chris Sherman · 05 Apr 2004

Industry

Google Tops, But Yahoo Switch Success So Far

New WebSideStory stats say Google's most popular, but they also reveal that Yahoo's recent replacement ofGoogle results with its own technology doesn't appear to…

By Danny Sullivan · 04 Apr 2004