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Offers.com Takes Effort Out Of Searching For Deals
Steve Schaffer, CEO of Vertive, announced his company is launching a new look for Offers.com – the site that takes the work out of…
SearchDay | Sage’s Dirty Little Secret
Today's search engine marketing news and opinion: Sage's Dirty Little Secret; Microsoft, NBC Universal to Sell Addressable TV Ads; Searching Twitter: TweetScan Offers History,…
Privacy Roundup: Google Street View, French Law, and Congressional Hearings
Privacy concerns are ever-present, but the past week has generated significant buzz on the matter. First up, Google has been asked by a the…
Google Analytics Goals Can Now Be Imported Into AdWords
If you’re tired of going back and forth between AdWords and Analytics to track conversions and goals (or tired of setting up a separate…
Average Search CPC Data by Category for May 2009
Cost-per-click data by vertical category in search in the U.S.
New NC Tax Law Would Use Affiliate Programs to Define Physical Presence, Collect Sales Tax
North Carolina is following closely in the footsteps of the state of New York in desiring to collect an internet sales tax. If passed,…
Microsoft, NBC Universal to Sell Addressable TV Ads
Microsoft today announced that NBC Universal will be the first media partner for its digital TV advertising marketplace, Admira. The technology, which Microsoft gained…
Searching Twitter: TweetScan Offers History, CrowdEye Launches
Searching Twitter is becoming increasingly popular (you can tell by the amount of spam seen in the trending topics). So, it comes as no…
AT&T Plans a Mashup of Yellow Pages and Social Networking for the Under-30 Set
Yellow Pages are a great source of income for AT&T – $1.3 billion in the first quarter of the year, to be exact. But…
Sage’s Dirty Little Secret
Lean forward here. I'm about to tell you a dirty little secret: Part of an effective PR response is to keep the controversy going.