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SEO

Excel Fuzzy Lookup for SEO: Effortless 404 and site migration redirects

Fuzzy Lookup is an Excel add-in that can be a clever solution for automating SEO tasks. Here's how you can use it for 404…

By Marco Bonomo · 15 Mar 2019

Analytics

How to pick the best website audit tool for your digital agency

What exactly agencies need when it comes to website audits and what to look for in choosing a tool. Five specific recommendations, screenshots, examples.

By Diana Ford · 15 Mar 2019

Analytics

How to speed up SEO analysis: API advantages for SEO experts

All you need to know about using APIs for better, more productive SEO tasks -- content curation, keyword analysis, link monitoring, site performance, etc.

By Inna Yatsyna · 14 Mar 2019

Development

Common technical SEO issues and fixes for aggregators and finance brands

Simple technical SEO issues on reliable comparison sites can hamper customer experiences. Here are six of the most common issues and their solutions.

By Tom Wilkinson · 14 Mar 2019

Analytics

Using Python to recover SEO site traffic (Part two)

In this edition, we dive deeper into how your SEO site traffic can recover from a site migration using Python, resourceful code snippets and…

By Hamlet Batista · 13 Mar 2019

SEO

Faceted navigation in ecommerce: How it helps customers and SEO

80% of users admit that a poor search experience can make them leave a web store. How faceted navigation in ecommerce can make or…

By Maria Marinina · 13 Mar 2019

PPC

Semantic search for Google Ads: What it is and why it matters

Understanding match types is key if you want to benefit from semantic search. How to craft your Google Ads' strategy to target the right…

By Mike Ncube · 12 Mar 2019

Video

Eight tips to getting your videos ranked on YouTube in 2019

With 400 hours of video content uploaded every minute, how do you ensure yours stands out and attracts viewers? This article will help you…

By Marcus Ho · 12 Mar 2019

Analytics

Marketing automation for search: Five time-saving strategies

Five strategies to help digital marketers speed up recurring tasks and have more energy to focus on meaningful work. Scripts, excel, bidding, and more.

By Lauren Crain · 11 Mar 2019

Analytics

A primer to forecasting the value of SEO

If there’s one thing that’s universally accepted, it’s that the results of SEO are unpredictable. An overview of SEO forecasting methodology and measurement.

By Ric Rodriguez · 11 Mar 2019