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Measuring Success 101, Part 1
Defining a goals and objectives, identifying the right tools and data to analyze, and defining the staff and time needed to track the success…
If you aren’t at SES Berlin, go to SES Chicago for 11 topics breaking
Search Engine Strategies Berlin is being held this week at the Crowne Plaza Berlin City Centre, and SES Chicago 2009 gets underway in two…
Shaking My Head at Steve Ballmer…
Last week, I was shaking my head at Mark Cuban. He suggested that Microsoft pay online publishers to de-index their sites from Google. Presumably,…
Google News Updates Mobile Site for iPhone, Android, and Palm Pre
Google has made some enhancements to its mobile news site. The updates are just for the iPhone, Android, and Palm Pre. The look and…
Yahoo! Adds Tweets, Breaking News to News Shortcut
After announcements from Google and Bing about incorporating Twitter into their search results, Yahoo! is throwing hopping on the real-time results news bandwagon. Yahoo!’s…
Twitter Consults the Ghost of Fred Berry for New Status Prompt
Twitter has announced that the question that appears in the status update box will no longer be “What are you doing?” Now, it will…
Google Tests Permanent Sidebar for Results, Blue Submit Buttons for Homepage
Lately, Google is experimenting more than Sheldon Cooper on their homepage – and now, also on their search results. They’re testing a permanent left…
SEO Tools — Worth the Time and Money?
An overview of some free and paid tools that executives and non-SEO trained individuals can gain value from when evaluating internal or outsourced search…
Frugal Is the New Black
The economic climate has changed consumer behavior. Embrace that change. The basic tenets of marketing still apply in a down economy.
YouTube Launches Automatic Captions; Great for Accessibility and Search
YouTube is introducing machine-generated automatic captioning to YouTube. The captions can also be translated. This obviously has incredible implications for the hearing-impaired and language…