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Google Wants Your Profit Margin, Should You Give It To Them?
Google is systematically trying to remove two barriers in paid search to maximize their profit. Here's how it impacts your business, and how you…
Liberal Democrats’ View: Humor — the Double-edged Campaigning Sword
Political satire on YouTube, and Twitter provides some important lessons about how U.K. campaign messages are portrayed and spread.
UK Election 2010: Labour Party Unveils ‘The Road Ahead’ and Animated Manifesto Films
In the past two days, the UK Labour Party has uploaded several videos to its YouTube channel that are a departure from what we’ve…
Twitter Unveils Promoted Tweets
Biz Stone, Co-founder of Twitter, today unveiled “a simple service we’re calling Promoted Tweets.” Promoted Tweets are ordinary Tweets that businesses and organizations want…
More Than 174 Million U.S. Internet Users Watched 28.1 Billion Videos Online in February
comScore Video Metrix today announced that more than 174 million U.S. Internet users watched 28.1 billion videos online in February 2010. That’s more Americans…
Fionn Downhill of Elixir Interactive on Selling Search to the C-Suite at SES NY 2010
One of the popular sessions at SES New York 2010 was entitled, “Selling Search to the C-Suite.” It was moderated by Anne F. Kennedy,…
Want Big SEO Results? You Need Big SEO Ideas
If you want your search engine optimization campaigns to produce big results, optimizing title tags and meta data isn't enough. You need thought leadership…
Optimizing for Personalized Search
SEO fundamentals, keyword targeting, and click-throughs are more important than ever to rank in Google's personalized search results. Is your site ready?
Labour’s View: Social Media and the New World of U.K. Political Campaigns
Technology has enabled people to organize for themselves, find people who share their interests, talk back, and find new authority figures. A successful campaign…
Americans Conducted 15.4 Billion Core Searches in March 2010
According to comScore qSearch, Americans conducted 15.4 billion “core searches” in March 2010, with Google accounting for 65.1 percent search market share. What is…