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How improved Google ratings impact conversions
In the data set that I used businesses were found via non-branded searches 70% of the time vs. 30% of the time via a…
Four ways to use marketing feedback loop to optimize SEO efforts
A marketing feedback loop is when a business uses responses they get from a campaign or product on the social web. Ways to identify…
How to check Google search results for different locations
In a world of highly customized SERPs and a host of ranking signals for local search that Google uses, relevant ranking data is as challenging.
Your step-by-step guide to content marketing keyword research
Keyword research can be stressful. This guide explains the process of researching keywords to help you begin and improve your content marketing strategy.
How to optimize your video marketing strategy on YouTube
Around five billion videos are watched on YouTube each day. Tried and tested optimization tips on how to optimize your video marketing strategy on…
How to pitch to top online publishers: 10 Exclusive survey insights
We surveyed 500+ online writers and editors from the New York Times, CNN, Cosmopolitan, and Mashable. 10 key insights to pitch to top online…
Five great tools to improve PPC ads
Save time, get crucial insights, and raise money for business with these five amazing tools to improve PPC ads, including Wordstream, Unbounce, Finteza, etc
How AMP technology can upgrade your email campaigns
AMP technology enables to add dynamic content to previously static flat email pages, and lets recipients react to it right in the message.
Over half of searches on Google yield zero clicks
Zero-click searches on Google result in users remaining on Google.com, Google Images, Google Maps, and YouTube. Data observations from Jumpshot explained.
Six beloved content marketing tools recommended by the pros
New content marketing tools are appearing faster than you can keep up with. Recommendations from Neil Patel, Alex Birkett, Joe Williams, and more included.