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Improve Your SMB Site with These 2 Basic SEO Metrics
Unique search landing pages and unique keyword visits are two metrics that are directly actionable for small businesses, no matter what your level of…
Reselling SEM: Google Walks the Line
Google reaches out to a skeptical reseller community that helps sell search marketing to the massive but elusive small business segment, trying to repair…
Facebook Jumps Yahoo; Second Largest Video Site in U.S.
According to comScore Video Metrix, 178 million U.S. Internet users watched online video content in August for an average of 14.3 hours per viewer.…
BingBot Arrives Early [Search News Roundup]
First spotted at Webmasterworld, BingBot arrived yesterday, and Bing later confirmed a staged rollout is underway a couple days ahead of schedule. Bing noted…
Google’s New Latin Translation Tool: I Came, I Saw, I Mangled
Google added a Latin-to-English translation tool today. Not great quality, but it makes for some unintentionally funny reading. You can read the original Google…
Chaos at Yahoo: Execs Leaving; Bartz Future in Question
Although LinkedIn CEO (and former longtime Yahoo employee) Jeff Weiner yesterday said Yahoo is in position to do for browsing what Google did for…
Using AdWords Segments To Increase PPC ROI
A new and little-known feature called Segments can take your campaign performance to the next level. Here's how.
Google News: Instant Adds Keyboard Navigation; Bing VP Disses Instant; Flintstones Doodle & More
Google yesterday announced a new feature to Instant: keyboard navigation of SERPs. Instant results have also been added for some of its search features…
Google Instant: How Does This Change Other Search Channels?
Pondering the implications of Google Instant on comparison shopping engines, news and editorial content, and onsite search for e-commerce and merchandise.
25 Social Media Link Building Queries for Content Promotion
These queries will help you find niche-specific targets that are more likely to connect your content with a linking audience and an engaged community.