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Analytics.

Measurement, attribution, and the data practice behind smarter marketing decisions. 1,466 articles
Latest in Analytics

A Chat With Findory’s Greg Linden

Searcher magazine (a popular publication in the library and info industry) has just published an interview I did with Findory Chief Executive, Greg Linden.

By Gary Price · 01 Oct 2004

Analytics

Minority Of Searchers Make Up Majority Of Searches

John Battelle’s got an interesting slide up from comScore showing that heavy search users, while making up only 20 percent of those…

By Danny Sullivan · 28 Sep 2004

Analytics

Search Fuels Music Retailer Traffic

Why would Yahoo buy Musicmatch? Why might Google be looking at music search? Hitwise found 30 percent of those who went to…

By Danny Sullivan · 24 Sep 2004

Analytics

Search History: Excite & Bluffing For Netscape Net Search

There was a time when I used to track who had what position on the Netscape Net Search page. If a service…

By Danny Sullivan · 23 Sep 2004

Analytics

NetRatings Provides Vertical Search Breakdown

NetRatings has come out with a new "MegaView Search" service designed to let the ratings company better report search behavior. As part…

By Danny Sullivan · 20 Sep 2004

Analytics

Search Milestones For August 2004 Posted

Time for my regular monthly roundup of notable news and announcements from the web search world. you’ll find it in today’s SearchDay:…

By rumo · 01 Sep 2004

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