Topic

Local.

Local search, maps, and reviews. Helping businesses win the neighborhoods they serve. 1,108 articles
Local

Top tips on voice search: Artificial Intelligence, location and SEO

Over the past few years, we have seen the transformative impact of mobile on search and consumer behavior, including the shift towards…

By Jim Yu · 24 Apr 2017

Local

What’s new with Earth? First impressions of the relaunched Google Earth

Google has just re-designed, revamped and re-launched its Earth product. What's new, what's improved, and how can marketers take advantage of the…

By Clark Boyd · 20 Apr 2017

Local

4 things to note when optimizing for local SEO in 2017

According to digital marketing expert Jordan Kasteler, 1 in 3 of all Google searches has local intent. This means users search for…

By Eimantas Balciunas · 13 Apr 2017

Local

5 easy ways to launch a local email marketing strategy

If your company's email marketing campaign isn’t seeing success, you might want to rethink your strategy. Creating or updating your campaign to…

By Amanda DiSilvestro · 03 Apr 2017

Local

Optimization at the intersection of search, content, social, mobile and local in 2017

The digital environment is rapidly shifting. There are over a billion websites online, and customers have countless brands to choose from when…

By Jim Yu · 16 Mar 2017

Local

Hotel SEO: Five steps to optimizing hotel deals and listings

To improve the traffic to your hotel website, leading to more revenue for your business, every hotel must ensure that they are…

By Eimantas Balciunas · 23 Feb 2017

Local

Five common mistakes small businesses make with their online presence

All small businesses need to know how to create a consistent online presence. 54% of small businesses currently have a website, but…

By Tereza Litsa · 23 Jan 2017

Local

Heavy discounts and post-Black Friday lull create challenges for retailers

According to The NPD Group, many retailers could struggle to make the entire holiday shopping season a successful one compared to 2015.

By Al Roberts · 20 Dec 2016

Local

8 Tips for a Simplified Local SEO Strategy in the New Year

Once the holiday rush is over and sites are no longer on lockdown, its time to focus on the little things adjustments,…

By Dema Zlotin · 06 Dec 2016

Local

Google adds real-time data to its Popular Times tool in Search and Maps

You can now check whether a shop, bar or restaurant is busy right at this very moment with Google’s new real-time view.

By Christopher Ratcliff · 23 Nov 2016