Topic

Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

SEM For Drugs, Booze & Other Regulated Things

If you’re doing a search marketing campaign for a pharmaceutical company, alcoholic beverages company or any firm that falls under the purview…

By rumo · 14 Sep 2006

Industry

Google.org Creating For Profit Hybrid Cars

In a New York Times article named Philanthropy Google’s Way: Not the Usual, describes how Google.org is actually a for-profit company, unlike…

By Barry Schwartz · 14 Sep 2006

Industry

Yahoo Adds More Social Features To Local

Yahoo has been rolling out its “FUSE” (find, use, share, extend) strategy across its many properties and has just made its popular…

By Greg Sterling · 14 Sep 2006

Industry

YAT21L: Matt Cutts On SEO

The only problem with Matt Cutts blogging is that it gets harder and harder to remember all the great nuggets he gives…

By Danny Sullivan · 14 Sep 2006

Industry

Google Fights To Use “Gmail” Name In Germany

News.com has a great write up named Behind Google’s German courtroom battle. Google had to stop using the name Gmail in the…

By Barry Schwartz · 14 Sep 2006

Industry

Yahoo & Acer Partner: Yahoo Search Default Search Engine on Acer Computers

The Financial Times reports that Yahoo has partnered with Acer, the fourth largest PC manufacturer to set the default search engine to…

By Barry Schwartz · 14 Sep 2006

Industry

Google: Expanding One Start-Up At A Time

The Washington Post has an interesting article looking at Google’s acquisition strategy, in Google Goes to Market. The article shows how Google…

By Barry Schwartz · 14 Sep 2006

Industry

Search Marketing in Regulated Industries

Developing and promoting a site for a company in a highly regulated industry can be a challenge to a search marketer on…

By Grant Crowell · 13 Sep 2006

Industry

Intuit & Google Announce Major Local Search Marketing Partnership

In a development with potentially sweeping implications for local search and small business online marketing, Intuit has announced a partnership with Google…

By Greg Sterling · 13 Sep 2006

Industry

Search Headlines & Links: September 13, 2006

Below, a recap of stories posted today to the Search Engine Watch Blog, along with other items we’ve spotted but not blogged…

By Danny Sullivan · 13 Sep 2006