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Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

Journal Register joins Google Print Ad partnership

David B. Wilkerson of MarketWatch reports that Journal Register Co. has become the latest newspaper publisher to sign on to Google’s Print…

By Greg Jarboe · 14 Dec 2006

Industry

Google damping enthusiam of bidders for Tribune

Leon Lazaroff of Bloomberg reports that competition from Google and other Internet companies is said to be hampering efforts to sell the…

By Greg Jarboe · 14 Dec 2006

Industry

New social search engine, Decipho, launched today

A new social search engine called Decipho was launched today. Here are some of the major features of Decipho: 1. Decipho filters…

By Greg Jarboe · 14 Dec 2006

Industry

Not Your Father’s Oldsmobile Campaign

Social media is hot, and offers many tempting venues for online advertisers. Social media is also a virtual mine field, and advertisers…

By rumo · 14 Dec 2006

Industry

Microsoft Improves Monthly Budgeting in adCenter

Microsoft has tweaked the monthly budgeting settings in adCenter to spread a campaign’s impressions more evenly across a month. It uses a…

By Kevin Newcomb · 14 Dec 2006

Industry

Google Launches Patent Search

Google has launched a new search engine for finding U.S. patents going back more than 200 years, Google announced on its blog.…

By Kevin Newcomb · 14 Dec 2006

Industry

Interactive Marketing and Social Media

Think you know advertising? Think again. The social web is challenging all conventions, from who creates the content to how we define…

By Sara Holoubek · 14 Dec 2006

Industry

Sourcing Voice-Over Talent for Google Audio Ads

Google Audio Ads is an extension of the AdWords platform that promises advertisers easy access to the huge market reached by radio.…

By Amanda Watlington · 13 Dec 2006

Industry

Brand Advocates More Active in Search, Social Media

Research from Yahoo and comScore shows that brand advocates — vocal champions of a brand — tend to perform more searches and…

By Kevin Newcomb · 13 Dec 2006

Industry

Video: Rebecca Lieb Speaks About Search Engine Watch

Mike McDonald of WebProNews was hot on the SES Chicago circuit, getting a ton of terrific inteviews with a variety of search…

By Elisabeth Osmeloski · 13 Dec 2006