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Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

Google Adds Link Tools

Google’s Webmaster Tools now include in-depth reporting of inbound links to a user’s site, announced today on the Webmaster Central blog. The…

By Kevin Newcomb · 05 Feb 2007

Industry

Highlights from the SEW Blog: Feb. 5, 2007

Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.

By Kevin Newcomb · 05 Feb 2007

Industry

FAST AdMomentum: Private-Label Contextual Advertising

Fast Search & Transfer (FAST) today launched AdMomentum, a private-label contextual advertising platform. The product targets online media companies, retailers and telecommunications…

By Kevin Newcomb · 05 Feb 2007

Industry

Super Bowl Ads – Where’s the URL?

There have been some good reviews of this year’s always-anticipated Super Bowl ad crop, but this article will identify the “URL visibility…

By Chris Boggs · 05 Feb 2007

Industry

Search Headlines & Links: Feb. 2, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 02 Feb 2007

Industry

More Users to See Personalized Google Results

Google has just increased the prominence of its personalization tools, including its personalized homepage and personalized search options. Beginning today, personalization tools…

By Kevin Newcomb · 02 Feb 2007

Industry

Google Shares Tips on Addressing Click Quality Concerns

At the Inside AdWords blog, Google invites Click Quality team member Julian to put a kinder, gentler face on the team that…

By Kevin Newcomb · 02 Feb 2007

Industry

Search Seen as Most Effective by Marketers

According to the latest study from eMarketer, a survey of online marketers that attended ad:tech and readers of Marketing Sherpa were asked…

By Kevin Newcomb · 02 Feb 2007

Industry

Search Headlines & Links: Feb. 1, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 01 Feb 2007

Industry

A Look at the Next Generation of Search?

I stopped by the AlwaysOn Media conference in New York yesterday, to check out a “next-generation search” session and a panel on…

By Kevin Newcomb · 01 Feb 2007