Industry.
Yahoo to Stop Maps and Pipes This Summer
Yahoo plans to focus more on digital content, and will discontinue products like Maps and Pipes, while also ceasing to support Mail…
AdWords Offers Updates to YouTube Brand Lift Insights
Google and YouTube have offered updates to the ways that Brand Lift measures a video ads performance as part of a push…
New Google AdWords Products and Partnerships Focus on App Attribution
During its annual I/O Conference, Google announced new offerings and mobile partnerships to improve segmentation, attribution and promotion within apps.
Google Adds Unified Search to Calendar and Drive
Now users can see relevant emails, events and files when they search in Google Calendar and Google Drive.
Lenovo REACHIt Extends Cortana Search Capabilities
Personal technology brand Lenovo has partnered with Microsoft voice search product Cortana in order to extend search to personal clouds across Lenovo…
Guidelines For Transitioning A Paid Search Account
Campaign goals, analytics and previous reporting efforts are a few key points you should go over when you win new business.
Hyundai to Take Voice Search to the Open Road
Hyundai has partnered with Google to integrate Google Now voice search along with Google Maps for Android into its Hyundai Sonata.
Bing Places Connects Consumers With Local Businesses
Bing Places for Business allows marketers to add information to their search result listings, such as contact information and photos.
Facebook’s “Yelp Alternative” Blurs Lines Between Social and Search
Facebook has begun testing a feature that offers reviews from publications like Bon Appetit, Conde Nast Traveler, and the San Francisco Chronicle…
Google Celebrates Sally Ride with Four Doodles and an Animated Short
To commemorate what would have been American astronaut Sally Ride's 64th birthday, Google has created a collection of Doodles and a short…