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Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

Will Pokémon GO become a marketing platform for local businesses?

Nintendo's Pokémon Go, a free augmented reality (AR) mobile game, is on fire.

By Al Roberts · 12 Jul 2016

Industry

Eight key improvements from an ecommerce site relaunch

Ecommerce site Simply Hammocks relaunched a few months ago, and has so far achieved some impressive results.

By Graham Charlton · 07 Jul 2016

Industry

HTTPS websites account for 30% of all Google search results

As of late June, 32.5% of page one Google results now use the https: protocol, according to a new study from Moz.

By Christopher Ratcliff · 07 Jul 2016

Industry

How the future of advertising is in servicing the ‘moment’

Great advertising starts when a brand delivers a service to the consumer – rather than an ad, says Forbes 30 Under 30…

By Sophie Loras · 06 Jul 2016

Industry

Five stats that sum up the rise of ad blocking

Love them or loathe them, ad blockers aren’t going anywhere soon, forcing publishers to sit down and have a serious rethink about…

By Leonie Mercedes · 04 Jul 2016

Industry

Why you may need to be aware of booby traps when hiring a new SEO

The online marketing world can be somewhat of a wild west in many regards, with SEO at the center of the chaos.

By Joshua Ballard · 30 Jun 2016

Industry

Google’s Joris Merks on the importance of leadership for digital transformation

Joris Merks is Head of Digital Transformation, Northern Europe at Google, and works with companies to embed digital-first thinking into their strategies.

By Graham Charlton · 29 Jun 2016

Industry

Facebook announces four new mobile ad formats

Despite the party atmosphere of Cannes, Facebook is all business at the creativity festival, with several announcements for its mobile advertisers.

By Mike Obrien · 24 Jun 2016

Industry

Cross channel marketing: three tips from our customer journey report

One of the biggest problems marketers have today is in dealing with the changing nature of the customer journey and figuring out…

· 22 Jun 2016

Industry

The state of influencer marketing in 2016

Before Vine's popularity declined, Vine stars had transcended the platform to become actual celebrities. How has influencer marketing changed as it's grown?

By Mike Obrien · 21 Jun 2016