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Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

Yahoo! to Announce Q4 2008 Earnings Next Tuesday, January 27

Yahoo! will announce their fourth quarter 2008 earnings next Tuesday, January 27 at 5pm EST/2pm PST. Will Yahoo!’s report be similar to…

By Nathania Johnson · 23 Jan 2009

Industry

SEW Experts: Google Conversion Optimizer: The Best-Kept Secret in PPC?

Google quietly added Conversion Optimizer to every advertiser’s AdWords account a few months ago. In a nutshell, it regulates keyword-level bids, promising…

By Kevin Newcomb · 23 Jan 2009

Industry

SEW Experts: A Linking Strategy Is About More Than Just Quality Content

Some SEOs seem to think that all you need to do to get good links is to build quality content, but improving…

By Kevin Newcomb · 23 Jan 2009

Industry

And Now For Something Completely Different: SEO Wars

Lisa Ditlefsen over at Base One Search has given us some entertaining parody video to enjoy. Appropriately its a “hands in” experience…

By Frank Watson · 22 Jan 2009

Industry

SearchDay | Jumpstart a Viral Marketing Campaign

Today's search engine marketing news and opinion: Jumpstart a Viral Marketing Campaign; Microsoft Quarterly Profits Drop, Confirms Job Cuts; YouTube Expands Click-to-Buy;…

By Kevin Newcomb · 22 Jan 2009

Industry

Google Beats Wall Street Estimates for Q4 2008, Despite Profit Drop

Google announced their earnings today as planned (though a bit early, but not as early as Microsoft) – and the news was…

By Nathania Johnson · 22 Jan 2009

Industry

Search a Bright Spot for Microsoft

While Microsoft plans to lay off about 5,000 employees across its various business lines, Microsoft CEO Steve Ballmer said today that the…

By Kevin Newcomb · 22 Jan 2009

Industry

Microsoft Releases Earnings Early: Quarterly Profits Drop, Confirms Job Cuts

Microsoft surprised Wall Street by announcing their earnings early today. They were scheduled to announced their earnings at 5:30pm EST/2:30pm PST, after…

By Nathania Johnson · 22 Jan 2009

Industry

Satish Dharmaraj, Founder of Zimbra, Exits Yahoo!

Just a week after Yahoo! announced Carol Bartz as their new CEO, another exec is heading out the door. Satish Dharmaraj, founder…

By Nathania Johnson · 22 Jan 2009

Industry

SEW Experts: Jumpstart a Viral Marketing Campaign

About to launch a viral campaign and need to energize it to increase the likelihood of success? In today’s online promotion &…

By Kevin Newcomb · 22 Jan 2009