Topic

Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

SearchDay | 10 Ways Twitter Can Make Money

Today's search engine marketing news and opinion: 10 Ways Twitter Can Make Money; Web Analytics 101, Part 2; Google Wants Feedback on…

By Kevin Newcomb · 26 Jan 2009

Industry

Cars.com Adds DealerChat to Online Advertising Packages

Auto search site Cars.com has added a new feature, DealerChat, to its online advertising offering. It’s available immediately, at no extra cost,…

By Nathania Johnson · 26 Jan 2009

Industry

Google Wants Feedback on Ad Planner

Google is asking for feedback on Ad Planner. The media planning tool was launched last June as a limited release and then…

By Nathania Johnson · 26 Jan 2009

Industry

Web Analytics 101, Part 2

When using Web analytics, it's easy to get caught up in all the numbers and lose sight of the overall goal of…

By Ron Jones · 26 Jan 2009

Industry

UK PR Firms Should Learn SEO at SES London 2009

Back in December, I posted two items to the Search Engine Watch Blog that encouraged UK PR firms to learn SEO at…

By Greg Jarboe · 26 Jan 2009

Industry

SEW Experts: 10 Ways Twitter Can Make Money

With traditional advertising proving less effective, marketers need new outlets like Twitter and Facebook to help create interest and demand. In today’s…

By Kevin Newcomb · 26 Jan 2009

Industry

SEW Experts: Web Analytics 101, Part 2

When using Web analytics, it’s easy to get caught up in all the numbers and lose sight of the overall goal of…

By Kevin Newcomb · 26 Jan 2009

Industry

SearchDay | Google Conversion Optimizer: The Best-Kept Secret in PPC?

Today's search engine marketing news and opinion: Google Conversion Optimizer: The Best-Kept Secret in PPC?; A Linking Strategy Is About More Than…

By Kevin Newcomb · 23 Jan 2009

Industry

It’s NOT Business as Usual at SES New York 2009

According to Google Trends, the search volume and news reference volume for “hope” are greater than they are for “fear.” And it’s…

By Greg Jarboe · 23 Jan 2009

Industry

Job Search is Fastest Growing Online Content Category in 2008

For news that should shock no one, the job search niche is the fastest growing online content category, according to comScore. The…

By Nathania Johnson · 23 Jan 2009