Industry.
How marketers can position their company to grow with Generation Z
Compared to millennials, who were mobile pioneers, Gen Z teens - current 13-17 year olds - are mobile natives. A report by…
Google just released verified customer reviews: 3 ways to come out on top
Customer reviews play an important role in the success or failure of a business, and Google has always been a great place…
5 most interesting search marketing news stories of the week
Welcome to our weekly round-up of all the latest news and research from the world of search marketing and beyond.
The 4 scariest online marketing disasters and how to avoid them
As marketers, CEOs and managers we deal with too many fears daily: We have too many disasters to avoid. Let this article…
Should Google be more transparent with its updates?
Most of Google's algorithm updates nowadays are unconfirmed and unannounced, leaving website owners and SEOs guessing as to what caused a change…
How well do you know Search Engine Watch? The SEW Friday quiz
Following the success of our previous Easter trivia quiz, we decided to mix it up again this Friday with another quiz -…
What will the future of Google search results pages look like?
Recently, we took a nostalgic, infographic-based look back at the history of Google search results pages. In our follow-up infographic, we look…
Actions for Google Home: Time for brands to get creative
Google has increased the number of Actions available via Home, and third parties are encouraged to get involved and develop novel uses…
Top tips on voice search: Artificial Intelligence, location and SEO
Over the past few years, we have seen the transformative impact of mobile on search and consumer behavior, including the shift towards…
Four most interesting search marketing news stories of the week
This week, Google's new "suggested clip" feature in search results shows how far its ability to search within videos has improved, and…