Industry.
SEW Experts: Increase Web Site Conversions with the Scientific Method
It’s so simple in description, but has unlimited potential. The scientific method can apply to any type of experiment, be it chemistry or Web site marketing. In today’s…
Live Search Cashback Launches Back-to-School Rebates
Microsoft launched a limited time promotion today called Back-to-School Deal Days for Live Search cashback. The promotion lets customers save big (and…
Google Translate Goes Live with Human Translators
Google Translate is going live. The world’s most comprehensive set of translation technologies will now be aided by human beings translating documents…
‘Twas the Monday After the Yahoo Shareholder Meeting
The Yahoo shareholder meeting has come and gone without much fanfare, thanks to the settlement between the Yahoo board and Carl Icahn…
Microsoft Partners with Zvents for MSN City Guides
Microsoft today announced a partnership with Zvents, a local search and advertising network, to integrate with MSN City Guides. Through the partnership,…
SES San Jose tip sheet for bloggers and journalists
Many bloggers and journalists don’t need a tip sheet to find the most newsworthy sessions at SES San Jose. Either they will…
Google Releases Update to Ad Planner
Google just launched Ad Planner a little over a month ago, and already the media measurement and planning tool is getting an…
AOL Sheds Tacoda, Launches Third-Party Mobile Ads, Buys SocialThing
AOL has been busy lately, building on their renewed focus on a business model built around online advertising with social media to…
SEW Experts: Awesome Ad Groups: Small is Good
Trying to fit all your keywords in one ad group is not going to get you the results you want. In today’s…
Look Out PageRank, There’s a New Algorithm in Town
Microsoft recently published research on a new algorithm it calls BrowseRank, which is based on user behavior instead of linking patterns. Microsoft…
What Search Quality Means to Search Engine Google
In the boldly headlined blog entry, “Search quality, continued,” Googler Ben Gomes explaines in greater depth what search quality means to Google.…
SearchDay: Has Mobile Local Search Finally Arrived?
Today's search engine marketing news and opinion: Has Mobile Local Search Finally Arrived?; Look Out PageRank, There's a New Algorithm in Town;…
Yahoo Sets Yelp, LinkedIn, and Yahoo Local SearchMonkey Apps to ‘Default On’
Last month, Yahoo launched the SearchMonkey gallery, where searchers can go and add applications to their Yahoo search. Now, Yahoo is making…
SEW Experts: Look Out PageRank, There’s a New Algorithm in Town
Microsoft recently published research on a new algorithm it calls BrowseRank, which is based on user behavior instead of linking patterns. Microsoft…
SEW Experts: Has Mobile Local Search Finally Arrived?
Can the iPhone and Google’s Android fix the limitations that have plagued mobile advertising and mobile search? In today’s vertical search column,…
SEW Experts: Universal Thoughts on Local Search
Local search is showing up in your Web browser, at your desk, on your phone, and on your GPS devices — and…
SearchDay: The Future of SEM Education
Today's search engine marketing news and opinion: The Future of SEM Education; Understand Where You Are To Know Where You're Going; Microsoft…
The Future of SEM Education
Online advertising continues to grow in both good times and bad. That's good news for search marketers, and highlights the ongoing importance…
Is SEO the Real Google Killer?
This morning the Guardian UK published a scathing analysis of Google, SEO and the launch of Cuil. In his article, Chris Williams…
JupiterResearch Acquired by Forrester for $23 Million
After being owner-less for a little over a year, JupiterResearch has been acquired by Forrester Research for $23 million. Previously, JupiterResearch had…
Yuil Is Dead – Long Live Yuil
Today TechCrunch reported on the birth of a new search engine: Yuil. Now Yuil is dead. Yuil (pronounced yule) was a short-lived…
Google Opens Up About Customized Search
Google is helping its users understand what’s behind customized, or personalized, results (as opposed to Google Custom Search). They’re rolling out a…
Microsoft Adds Image Hotspots to Live Search Design
Microsoft has launched a new concept for Live Search. Now, when you visit the search engine, you’ll see a background image with…
SEW Experts: The Future of SEM Education
Online advertising continues to grow in both good times and bad. That’s good news for search marketers. In today’s SEM.edu column, “The…
SEW Experts: Link Building: Understand Where You Are To Know Where You’re Going
In link building, if you don’t know where you’re going, you’ll probably end up someplace else. In today’s link building column, “Link…
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