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SearchDay: Link Building with Customers
Today's search engine marketing news and opinion:Link Building with Customers; Avoiding Online Missteps with Generation Y and Millenniums; Google to Update Content Network; and more.
Internet Traffic Growth Rates May Be Lower than ISPs Claim
Internet service providers love to talk about how much traffic is rapidly increasing by the year and how they’ll either need to…
Let the Games Begin: Yahoo and Icahn Make it Official
Yahoo has officially appointed Carl Icahn to its board of directors, and board member Robert Kotick has officially resigned. The moves were…
Pew Internet & American Life Project: 49% Use Search Daily
How often do people use a search engine? The percentage of Internet users who use search engines on a typical day has…
SEW Experts: Link Building with Customers, Part 2
Customers are one of your most valuable link building resources, because they’re already sold on your product or service. In today’s linkbuilding…
SEW Experts: Avoiding Online Missteps with Generation Y and Millenniums
Often, millions of dollars are spent on tailoring a marketing message to a youth audience, and not enough is spent to tailor…
Microsoft Webmaster Tools Update
Microsoft has just released an update to their Webmaster Tools. It’s a significant update, with lots of new functionality in it. My…
Woohoo for Yahoo
Even after the vote re-count, a majority of shareholders voted Yahoo's board in, and Carl Icahn settled for the right to propose…
Google Sells Performics to Publicis Groupe
Google has sold its Performics search marketing business to the Publicis Groupe. Chicago-based Performics has about 200 employees in Chicago, San Francisco,…
New News Search Engine: Newsflashr
Newsflashr.com launched a new type of search engine for news stories today. Users are prompted to enter keywords and the search results…
Time Warner to Split AOL Media and Access Divisions
After months of speculation, Time Warner has confirmed that it will split AOL’s media and internet access divisions. Despite TW’s revenue increase…
Google Updates Search Appliance, Now Holds 10 Million Documents
Google has released a new version of their hardware product, Search Appliance. The new version can hold up to 10 million documents…
Perhaps Paris Hilton Should Run Yahoo
If you keep up with politics, then you know that a recent McCain ad portrayed as Obama as simply a celebrity, and…
Google Launches New Metric Tool, Insights for Search
Google has launched a new metric geared towards marketers: Google Insights for Search. The tool is very similar to Google Trends, but…
Yahoo Confirms Vote Error, Yang and Bostock Not Liked So Much After All
Yahoo has confirmed that a ‘tabulation error’ occurred in the shareholder vote count conducted by Broadridge Financial Solutions, the independent firm hired…
SEW Experts: How Long Should My Landing Page Test Run?
What’s the right length for a landing page optimization test? In today’s By the Numbers column, “How Long Should My Landing Page…
SEW Experts: Woohoo for Yahoo
Even after the vote re-count, a majority of shareholders voted Yahoo’s board in, and Carl Icahn settled for the right to propose…
Planet Google – Everything You Always Wanted to Know
There’s one book every search engine marketer will be reading this fall: Planet Google: One Company’s Audacious Plan to Organize Everything We…
Dogpile.com and Petfinder.com Agree to Search Partnership (Plus, Tell Us Your Pet Story!)
Infospace’s Dogpile.com has been selected as the search partner for Petfinder.com. Additionally, the partnership will see both parties producing and promoting widgets…
Yahoo’s Right Media Exchange to Feature LucidMedia Contextual Advertising
Today, Yahoo announced that Right Media Exchange will feature LucidMedia’s patented ClickSense contextual advertising. The targeted ad solution has been testing since…
SES Awards Finalists Announced
Search Engine Strategies today named 43 search engine marketers as finalists for the SEM conference’s first annual SES Awards. The 16 winners…
Yes, There is a New Yahoo Update
If you’re noticing changes in your Yahoo rankings, you’re not alone. Yahoo has released an update to their search index. The last…
Will Yahoo Be Counting Hanging Chads?
With so much disappointment in the Yahoo board among shareholders, how did Chairman Roy Bostock and CEO Jerry Yang manage to get…
Increase Web Site Conversions with the Scientific Method
It's so simple in description, but has unlimited potential. The scientific method can apply to any type of experiment, be it chemistry…
SEW Experts: Top SEO Firms Paid for by the Following…
Our industry still has a lot of growing up to do. Participating in advertising programs masquerading as objective ratings services is not…
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