Industry.
Mastering Search Engine Advertising
Buying your way to the top of search results may seem easy, but managing an effective search engine advertising campaign requires a…
Image & Multimedia Search Complaints
Covers complaints by web site owners and artists about multimedia search services.
Meta Tag Lawsuits
Search Engine Watch's summary of major lawsuits involving the use of trademarked terms in meta tags
Blending the Best of Google and Amazon
With little fanfare, Amazon.com subsidiary A9 launched its long-rumored Google powered search engine last week. But A9 goes beyond Google, offering a…
Managing Search Marketing Campaigns
While search engine paid placement campaigns can be immensely profitable, effective bid management can be time-consuming and can quickly become a drawn…
Search Engine Users: Loyal or Blase?
Searchers are loyal to their favorite search engine, and stubbornly stick with it even if they don't initially find what they're looking…
Google Drops Restrictions on AdWords; Amazon’s A9 Launches
Google, in response to the growing litigation involving the use of third party trademarks as keyword inventory within its AdWords program, has…
HotBot’s New Desktop Search Toolbar
HotBot's new Desktop Search utility not only searches the web, it indexes files and email on your computer, making them searchable as…
Behind the Scenes at News Aggregator Topix.Net
Topix.net combines an excellent news search engine with two other hot technologies: local search and personalization.
Ask Jeeves Introduces Famous People Search
Ask Jeeves has expanded its Smart Search feature, adding 'direct answers' with biographical information about famous people.