Industry.
Hunch Tests New Question Flow; Asks for Feedback
If you’ve used Hunch, you know that you can go through several questions in order to “teach” Hunch about you. Now, Hunch is attempting to improve the process…
Measuring Success 101, Part 1
Defining a goals and objectives, identifying the right tools and data to analyze, and defining the staff and time needed to track…
If you aren’t at SES Berlin, go to SES Chicago for 11 topics breaking
Search Engine Strategies Berlin is being held this week at the Crowne Plaza Berlin City Centre, and SES Chicago 2009 gets underway…
Shaking My Head at Steve Ballmer…
Last week, I was shaking my head at Mark Cuban. He suggested that Microsoft pay online publishers to de-index their sites from…
Google News Updates Mobile Site for iPhone, Android, and Palm Pre
Google has made some enhancements to its mobile news site. The updates are just for the iPhone, Android, and Palm Pre. The…
Yahoo! Adds Tweets, Breaking News to News Shortcut
After announcements from Google and Bing about incorporating Twitter into their search results, Yahoo! is throwing hopping on the real-time results news…
Google Tests Permanent Sidebar for Results, Blue Submit Buttons for Homepage
Lately, Google is experimenting more than Sheldon Cooper on their homepage – and now, also on their search results. They’re testing a…
Frugal Is the New Black
The economic climate has changed consumer behavior. Embrace that change. The basic tenets of marketing still apply in a down economy.
SEO Tools — Worth the Time and Money?
An overview of some free and paid tools that executives and non-SEO trained individuals can gain value from when evaluating internal or…
Hunch Unveils New Design for Homepage
Hunch, the “decision engine” launched shortly after Bing (another “decision engine”) has updated the design on their homepage. Check out the new…
AdWords Creates Easier Access to Advanced Performance Data
When using AdWords, in order to access some advanced performance data, you had to create reports, which can be time consuming. AdWords…
AOL to Nix 2,500 Jobs; Asks for Volunteers
AOL is looking to cut 2,500 jobs. Before they go through the tough choice of choosing who to let go, they’re asking…
AdGooroo Unveils Academic Program Featuring Free Tools for Educators
AdGooroo is launching a new academic program that provides free resources to educators wishing to teach their students about search marketing. The…
Boost eLearning Provides Course on New Google Search Features
Boost eLearning provides search training for organizations, so that employees can conduct efficient searches for their business research. Now, Boost eLearning has…
Yahoo! Announces Yodel Studio Winners
The winners of the Yahoo! Yodel Studio contest have been announced. Tiffany Jo Allen of Tucson, AZ Katherine Skene of St. Andrews,…
Google Scholar Adds Legal Search for U.S. Federal and State Courts
Google Scholar is adding legal search to its offerings. This enables anyone to search the full texts of legal opinions given in…
Google Launches ‘Image Swirl’ Into Labs
Google is unveiling a new type of image search they’re calling “Image Swirl.” It’s available as a limited preview in Google Labs.…
Google Replaces Some URLs with Site Hierarchies in Search Results
In Google’s search results, they’ve always included the URL to the link associated with a given result. The URL is set in…
adCenter Allows Bidding for MSN Tech & Gadgets, Hotmail
adCenter is enabling the ability to bid specifically for two Microsoft entities: the MSN Tech & Gadgets portal and the popular web-based…
Ask.com Sharpens Focus on Q&A
When Internet users conduct searches at Ask.com, they pose their keywords as questions three times more than any other search engine. So,…
Google Polishes Translate, Adds Features
Google has cleaned up Translate with a new look, and threw in a few new features for good measure: Translate as you…
AOL Spinoff to Occur on December 9, 2009
Last spring, Time Warner announced that it would spin off AOL as an independent company. The announcement was made shortly after hiring…
What You Can Do Now to Start Ahead of the Game in 2010
Start the New Year off right by resolving your tracking and attribution, taking care of some basic SEO issues, and finding ways…
Revised Google Book Settlement Addresses Rightsholders Issues
The Google Book Settlement has finally been revised. There are two main changes that have been made: how the settlement pertains to…
Facebook Marketing 101
Tips on promoting your Facebook fan page, engaging your audience, and how to be found in real-time searches.
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