Development.
The future of voice search: “Ubiquitous and seamless”
These are interesting times for voice search, both in terms of its adoption among consumers and its technological development. We have moved…
Site speed tactics in a mobile-first world: Why ecommerce brands need to step up their site speed game
A study of 700 top ecommerce brands found that the majority are underperforming when it comes to optimizing their sites for speed.…
So what is growth hacking, really?
In 2010 Sean Ellis, entrepreneur, angel investor, startup advisor and now CEO of GrowthHackers, coined the term “growth hacker” as someone whose…
What we can learn from the latest trends in voice search
Voice search is already a fast-rising trend in the search industry, and its latest developments indicate that it's starting to win ground…
Six steps to a stronger online brand
When it comes to maintaining a brand, any good marketer will tell you that reputation management is key. But it's not just…
Brand TLDs vs .com: why the world’s biggest brands are making the switch to their own web extension
New Top-Level Domains (TLDs) have become more popular in the last couple of years, so here’s everything you need to know about…
Which Google algorithm changes impacted marketers most in 2016 – and what can we expect from 2017?
Between the long-awaited rollout of Penguin 4.0, a strengthening of Google's mobile-friendly ranking signal and the 'Possum' algorithm update impacting local search,…
10 online marketing strategies to make you a unicorn [infographic]
Everyone who knows me knows I’m obsessed with unicorns – not just the magical beasts you’ll often find hanging out near rainbows…
What exactly is a marketing cloud, and do you need one?
The term ‘marketing cloud’ has gained significant traction in the last few years as major software companies have sought to monetise the…
Five powerful lead generation and sales prospecting tools for small businesses
These five marketing platforms offer small businesses affordable lead generation and sales tools to provide them with some competitive advantage.