Content.
Tips and tools to combine content marketing and PPC
Content marketing and PPC can greatly improve the quality of blog content, landing pages, and bring more quality leads to your online…
How to build your brand authority through content marketing
By demonstrating your expertise through content, you can make major strides in building trust and ultimately increasing sales.
Guide: How to use podcasting in your content marketing campaign
Georgi Todorov shares a comprehensive guide on podcast content which encompasses the benefits, SEO perks, types of podcast content, publishing and marketing…
Studying the anatomy of a successful high-conversion landing page
Following a series of structural rules can help bump your landing page into the top 25% of those reaching conversion rates of…
Content creation guide: How to effectively think of SEO at every stage
To compete in the race to the top of SERPs you need to make sure your target audience can find your content.…
Five SEO content types to power and grow your business through 2020
Search friendly content that is targeted, optimized, and engaging differentiates front-runner brands from the rest of the crowd. Jim Yu shares five…
How to use headlines to help create and optimize content
Fractl's Growth Specialist shares a guide on how to optimize content through effective headlines. It covers how you can frame, promote, pitch,…
How the global lockdown is changing user behavior and digital consumption
People have become more open to video content, online shopping, e-learning, and more. Observations of how global lockdown is changing user behavior.
Why these three content types are winning quarantine season
Lead digital PR strategist at Directive, Ashton Newell helps businesses create content that can help businesses reach their people. Observations, tips, and…
How writers can optimize content for a variety of search engines
UK Linkology's Content Marketing Manager walks you through the complex process of optimizing content for search engines beyond Google - Bing, DuckDuckGo,…