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Analytics.

Measurement, attribution, and the data practice behind smarter marketing decisions. 1,475 articles
Analytics

Biggest Online Shopping Day of 2009 Expected Today as Holiday Spending Uptick Continues

comScore has released updated data for the 2009 online holiday shopping season. The trending increase in spending has continued, largely along the…

By Nathania Johnson · 14 Dec 2009

Analytics

Seniors are on the Internetz, Reedin’ Ther Emailz and Updatin’ Ther Facebooks

Seniors have been one of the fastest growing demographics on the Internet for awhile. New data from Nielsen Online shows that 6…

By Nathania Johnson · 11 Dec 2009

Analytics

Consumers Have Completed About Half of Their Christmas Shopping

There are two weeks left until Christmas and consumers still have a lot of shopping to do. That’s according to data released…

By Nathania Johnson · 11 Dec 2009

Analytics

2009 Holiday Benchmarks: Online Shopping is Up, Up, and More Up

This week, comScore has released important numbers as they relate to the 2009 online holiday shopping season thus far. We already know…

By Nathania Johnson · 09 Dec 2009

Analytics

5 New Features from Google Analytics

Yesterday at SES Chicago, Google announced the following updates to Analytics: Annotations If you share Google Analytics information with multiple people, then…

By Nathania Johnson · 08 Dec 2009

Analytics

New Google Analytics Code Snippet Part of Effort to Speed Up the Web

This week, Google has been pushing out features as part of its campaign to make the Internet faster. Webmaster Central released the…

By Nathania Johnson · 04 Dec 2009

Analytics

Cyber Monday: We Know You Were Shopping Instead of Working Yesterday

Millions of people had a big case of the Mondays on the first day back to work after the Thanksgiving holiday. That’s…

By Nathania Johnson · 01 Dec 2009

Analytics

Remarketing Rated as Most Underutilized Technology in Advertise.com/SEMPO Survey

Advertise.com and SEMPO are releasing the results of a survey about underutilized online marketing technologies. The survey was conducted in August and…

By Nathania Johnson · 01 Dec 2009

Analytics

Cyber Monday: Not the Biggest Online Shopping Day of the Year (Yet)

Over at Focus.com, they’ve graphed out some juicy data collected by the National Retail Federation and comScore showing that Cyber Monday is…

By Nathania Johnson · 30 Nov 2009

Analytics

Cyber Monday Started on Black Friday for Amazon.com

According to Experian Hitwise, Amazon.com was the top visited retail site on Black Friday 2009. Retail traffic to Amazon.com was up 22%…

By Greg Jarboe · 30 Nov 2009