Analytics.
eBay Holiday Purchases via Mobile Triple Over Last Year
eBay is seeing a big payoff for getting into the mobile game early. Their iPhone app has been downloaded by 6 million…
Emotional Motivators in Landing Page Optimization
Visitors will arrive at your Web site with their own needs, perspectives, and emotions. Because you don't know much about them individually,…
Online Shopping Up By Double Digits Last Weekend Before Santa Comes
If you want to avoid the malls, find a good deal or are snowed in, then doing a little holiday shopping online…
Last Tuesday Sets Online Shopping Record, Breaking the $900 Million Mark
Experts were predicting that last Monday, December 14 would be “Green Monday” or the biggest online shopping day of the year. But…
Shoppers Finding Best Deals Online
Recent data released by Performics may shed light on some of the trends we’re seeing in online shopping this holiday season. Their…
Kenshoo Branches Out with New Local Search Management Platform
Kenshoo is known for their enterprise search marketing technology, but the company is hoping to make its mark in an emerging niche:…
Searches Related to Offline Purchases Have Spiked in Recent Weeks
Hitwise is sharing some pretty interesting data about online searches for offline actions. Querying “printable coupons” and “store locator” have soared in…
Gift Card Searches Hot Again This Year (Thanks, Low Inventories!)
If you’ve been to brick and mortar stores lately, you may have noticed something we haven’t seen in awhile – empty shelves.…
Measuring SEO Results
Non-branded search traffic, visitor engagement, and conversions are three critical metrics you should use to measure your success in search engine optimization…
Google Analytics Adds Three Features to API
The Google Analytics API was launched last April and then updated with a few more features in September. Now, developers are getting…